Book your Times of India ad in classified, display, matrimonial, recruitment, obituary and public notice categories. Call or WhatsApp 9821984000 with your category, edition and publication date. We'll confirm the rate, share a proof and handle the booking.
Starting Rates
Book your Times of India ad online in classified, display, matrimonial, recruitment, obituary, and public notice categories — at 15–35% below counter rate. Call or WhatsApp 9821984000 and get a confirmed rate within 30 minutes.
Times of India
Classified Text
Rates From
Display Ads
Rates From
Agency Rate
Below Counter Rate
Urgent obituary or legal notice? Call 9821984000 before 12 PM for same-day publication.
Mumbai · Delhi · Bangalore · Pune · Kolkata · Hyderabad · Chennai · Ahmedabad · Lucknow · Jaipur · Chandigarh · Nagpur · Kochi · Bhopal · Patna · Ranchi · 25+ more
Tell us your ad category, Times of India edition and publication date. We'll check the applicable rate and confirm the price within 30 minutes on working days.
Mumbai Edition
*Indicative Mumbai starting rates. Final cost may vary by category, edition, size, publication date and applicable newspaper rate.
Print advertising isn't competing with digital for attention — it's winning a different kind of attention entirely.
Time a reader can spend engaging with a newspaper rather than scrolling past an advertisement.
Attention you don't have to interrupt.
Your TOI advertisement appears inside an experience the reader has already chosen to engage with.
A digital ad may get a two-second glance between notifications. A Times of India reader spends 20–40 minutes with the paper, making your newspaper ad part of what they're already paying attention to.
Newspapers are naturally shared — at home, in the office and in public spaces. A single TOI ad insertion can therefore reach more readers than the circulation number alone suggests.
Your advertisement appears alongside journalism readers already know. That association can be especially valuable where credibility influences the response.
Choose Mumbai , Delhi or any of 25+ Times of India editions to reach a defined city — without cookies, tracking permissions or changing platform rules.
Want to know which TOI edition and ad format fits your requirement?
Explore Times of India Ad RatesFrom simple classifieds to premium newspaper positions, choose the format that fits your campaign.
Plain running-text ads charged per line — the most economical way to advertise in Times of India.
Best For
Matrimonial · Obituary · Name Change · Lost & Found
Add a photo, logo, colour and custom typography for stronger visibility within the classifieds section.
Best For
Property · Recruitment · Business · Education
Full-scale advertisements placed alongside editorial content across Times of India pages and editions.
Formats
ROP · Ear Panel · Strip · Half Page · Full Page
Front page, back page and full jacket wraps designed for maximum visibility and national impact.
Best For
National Launches · Major Brands · High-Impact Campaigns
Creative newspaper formats designed around your campaign idea, size and execution requirements.
Best For
Creative Concepts · Brand Campaigns · Custom Executions
Tell us what you're advertising, your city and budget. We'll suggest the suitable format and rate.
Get Recommendation →Rates below are effective January 2026, per category and edition. Confirm before ordering design, since position premiums and edition-specific surcharges can apply.
Our Rates
15–35% Below Counter Rate
Rates per 5 lines unless otherwise mentioned
← Swipe horizontally to compare editions →
| Category | Mumbai | Delhi | Bangalore | Kolkata | Tier-2 |
|---|---|---|---|---|---|
| Matrimonial | ₹1,800–₹2,200 | ₹1,700–₹2,100 | ₹1,200–₹1,500 | ₹1,200–₹1,500 | ₹600–₹1,000 |
| Recruitment | ₹1,800–₹2,200 | ₹1,700–₹2,100 | ₹1,200–₹1,500 | ₹1,200–₹1,500 | ₹600–₹900 |
| Property | ₹1,740 | ₹1,600 | ₹1,200 | ₹1,050 | ₹500–₹700 |
| Obituary | ₹1,500 | ₹1,400 | ₹1,100 | ₹1,000 | ₹500–₹800 |
| Public Notice | ₹400–₹550/line | ₹380–₹520/line | ₹310–₹420/line | ₹270–₹380/line | ₹160–₹270/line |
| Name Change | ₹1,200–₹1,600 | ₹1,200–₹1,600 | ₹900–₹1,200 | ₹800–₹1,100 | ₹600–₹900 |
Minimum recommended size: 3 × 5 cm
← Swipe horizontally to compare editions →
| Category | Mumbai | Delhi | Bangalore | Kolkata | Pune |
|---|---|---|---|---|---|
| Matrimonial | ₹735 | ₹700 | ₹540 | ₹535 | ₹480 |
| Recruitment | ₹1,040 | ₹1,050 | ₹750 | ₹735 | ₹650 |
| Property | ₹1,050 | ₹1,000 | ₹800 | ₹735 | ₹600 |
| Obituary | ₹750 | ₹700 | ₹600 | ₹560 | ₹480 |
| Education | ₹950 | ₹900 | ₹700 | ₹620 | ₹520 |
| Public Notice | ₹1,250–₹1,600 | ₹1,200–₹1,500 | ₹1,050–₹1,400 | ₹920–₹1,250 | ₹800–₹1,100 |
Need the exact rate for your ad?
Final rates depend on category, edition, size, date and position. Confirm the applicable rate before finalising your advertisement.
Premium Display Advertising
Rates per sq.cm · Final pricing varies by page, position and edition.
| Edition | Base Rate | Front Page | Back Page |
|---|---|---|---|
| Mumbai | ₹700–₹900 | ₹3,500–₹6,000 | +40–50% |
| Delhi | ₹650–₹850 | ₹3,200–₹5,500 | +40–50% |
| Bangalore | ₹550–₹750 | ₹2,800–₹4,500 | +40% |
| Chennai | ₹500–₹700 | ₹2,500–₹4,000 | +40% |
| Kolkata | ₹480–₹680 | ₹2,200–₹3,800 | +40% |
| Tier-2 | ₹180–₹320 | On request | +35% |
Popular Packages
Choose a single-city, regional or Pan-India matrimonial package.
Buy 2 Get 2 Free: Applies to most matrimonial packages — effectively reducing the average insertion cost when your ad runs across four Sundays.
Booking through Riyo consistently costs less than walking into a TOI office and paying the published counter rate. Multi-city packages can increase the saving further.
Save Up To
A Mumbai Metro matrimonial package across 4 Sundays works out to roughly ₹918 per city — less than half the single-city cost.
Times of India publishes from more than 25 editions across India. Metro editions offer wider circulation and readership, while regional editions provide a cost-effective way to target specific local markets.
High circulation & major city coverage
Mumbai
Maharashtra
Delhi
NCR
Bangalore
Karnataka
Chennai
Tamil Nadu
Kolkata
West Bengal
Hyderabad
Telangana
Pune
Maharashtra
Ahmedabad
Gujarat
Cost-effective local & regional targeting
Every edition has its own category-wise rate card
Tell us your edition, ad category and publication date — we'll confirm the exact applicable rate.
Match your advertisement with the TOI section your target audience is most likely to read.
Recruitment
India's leading print recruitment platform, read by working professionals specifically looking for job opportunities.
Real Estate
Reaches active property buyers and renters during the weekend when property decisions are most likely to be made.
Matrimonial
A highly read English matrimonial section designed specifically for matrimonial advertisements and responses.
Obituary
Dedicated to obituary and remembrance notices, with same-day release available for urgent bereavement advertisements.
Admissions & Education
Strong seasonal readership during admissions, making it suitable for colleges, institutes and education advertisers.
Tell us your category and target city. We'll recommend the right TOI section and publication day.
Call 9821984000 →Also under TOI
More advertising sections
Times of India reaches an urban, English-literate, working-professional audience across India's major cities.
Urban
Major city readership
Professional
Working audience
English-Literate
English news readers
High Intent
Category-focused readers
Readers spend meaningful time with each edition and encounter advertisements alongside the content they intentionally chose to read. This is particularly valuable for categories such as matrimonial, recruitment and property, where relevance and reader intent strongly influence response.
Mumbai, Delhi and other metros deliver larger single-city audiences for high-reach campaigns.
Target specific regional markets without paying for national reach your campaign doesn't need.
No login. No office visit. Simply get your rate, send your ad details and confirm your booking.
Call or WhatsApp us with your ad category, edition and publication date. We'll share the exact rate.
Send your content through WhatsApp or email. We'll format your advertisement correctly and send you a proof for approval.
Pay securely via UPI, NEFT, card or cheque. Receive your booking reference and GST invoice after confirmation.
Ready to Book?
Share your category and city — we'll help with the rest.
Submit early to secure your preferred publication date.
Classified Text
1 day before
Classified Display
2 days before
Display + Creative
3–5 working days
Times Ascent
Monday · 4 PM
Sunday Matrimonial
Friday · 5 PM
Urgent Obituary
Call before 12 PM
Choose the publication day that best matches reader intent, supplement availability and booking deadlines.
← Swipe horizontally to view all details →
| Category | Best Day | Why | Deadline |
|---|---|---|---|
| Matrimonial | Sunday | Times Soulmate — strong matrimonial-focused readership. | Friday · 5 PM |
| Recruitment | Wed + Sun | Times Ascent on Wednesday reaches active job seekers. | Monday · 4 PM |
| Property Buy / Sell | Fri–Sun | Weekend readership aligns well with property research. | Thursday |
| Education | Sun + Jun–Jul | Admission season and Education Times improve relevance. | 2 days before |
| Obituary | Any Day | Publication timing depends on the bereavement. | Same day · Before 12 PM |
| Public Notice | Any Weekday | Proof of publication usually matters more than peak readership. | 2–3 working days |
| Display / Brand | Wed + Sun | Strong weekday and weekend readership opportunities. | 3–5 working days |
| Automobile | Fri–Sun | Weekend browsing aligns well with automobile research. | Thursday |
TOI reaches English-speaking professionals across major Indian cities, including candidates who may not be actively searching job portals every day.
Put the job title first.
Include company name unless the search is confidential.
Mention qualifications, experience and work location.
Add a clear salary range.
Finish with one simple application method.
Best Recruitment Periods
Jan–Mar and Jul–Sep are typically stronger hiring periods. December and May may see slower response.
Common mistakes that reduce response quality
Prefer Wednesday for Times Ascent or Sunday instead of relying only on low-intent weekday placements.
Candidates are more likely to self-select when compensation expectations are clear.
Match the newspaper edition to the job location so you reach candidates in the correct market.
Use a specific title such as “Senior Java Developer — Bangalore” instead of generic wording.
Give candidates enough information to judge suitability before they apply.
Multiple insertions can improve cumulative reach when hiring for harder-to-fill roles.
Avoid unnecessary age restrictions, gender-specific language, appearance requirements, marital-status preferences, regional exclusions and misleading titles. Describe experience and role requirements instead.
Times Soulmate publishes every Sunday and reaches readers specifically looking for matrimonial matches. For stronger visibility, consider running your ad across 2–4 consecutive Sundays.
Matrimonial Offer
Buy 2, Get 2 Free
4 Sundays for the cost of 2*
| Package | Editions Covered | 5-Line Rate |
|---|---|---|
| Mumbai Only | TOI Mumbai | ₹1,800–₹2,200 |
| Delhi Only | TOI Delhi | ₹1,700–₹2,100 |
| Mumbai Metro | Mumbai + Pune + Nagpur + Nashik + Goa | ₹4,590 |
|
All Metro
Popular
|
Delhi + Mumbai + Bangalore + Chennai + Kolkata + Hyderabad + Pune + Vizag | ₹7,900 |
| North India | Delhi + Lucknow + Jaipur + Chandigarh + MP + Uttarakhand + NBT | ₹5,200 |
| Pan India | All TOI North + South + East + West + ET | ₹9,950 |
Package availability and promotional offers may vary by edition and publication date. Confirm the applicable offer before booking.
Bereavement notices often need to be arranged at short notice. The booking process is kept simple so you can submit the required details, approve the proof and confirm publication without unnecessary delays.
Minimum Size
₹11,250
3 × 5 cm · Mumbai
15 sq.cm × ₹750
With Photo
₹38,400
Standard 6 × 8 cm
48 sq.cm × ₹800
Urgent Release
Same Day
Subject to availability
Submit before 12 PM
Supporting Document
Death certificate or doctor's note.
Photograph
A clear phone-quality photo is usually sufficient for standard sizes.
Check the proof carefully before approval
Review every name, date, venue, prayer-meeting time and service detail before submission. Once the newspaper has been published, corrections cannot be made to that printed edition.
Same-Day Obituary
When publication is urgent, call directly rather than waiting for a WhatsApp response. We'll check the available release window immediately.
Call Booking Desk
9821984000
Quick Process
Same-day publication is subject to submission time, edition availability and newspaper approval.
Publish legal, corporate and statutory notices in Times of India with the correct edition, format and publication date. Plan early when your notice is linked to a regulatory or legal deadline.
Recommended Booking Window
Don't leave a legal or regulatory notice until the day before the deadline. Allow time for checking, proof approval and publication scheduling.
Years of Experience
Times of India advertising support since 2003.
Ads Booked
Across classified, recruitment, property, obituary and display.
Average Rating
Rate confirmation, proof approval and post-publication support.
From choosing the right edition to receiving your final tearsheet, one team handles the complete booking process.
Competitive rates for classified and multi-city display campaigns.
Mumbai, Delhi, Bangalore or multiple editions — manage them through one point of contact.
Get help selecting the right format, edition, supplement and publication day.
Send a rough draft or bullet points and get help preparing the content for publication.
Review the content and design before final publication submission.
Direct phone support for time-sensitive obituary and legal-notice bookings.
Share your category, edition and date to get the applicable rate confirmed.
Receive PDF proof of publication for your records after the advertisement appears.
Plan multiple newspaper placements through one booking desk, with separate publication confirmation where applicable.
9821984000 →| Newspaper | Language | Best For |
|---|---|---|
| Economic Times | English | Finance, corporate, B2B recruitment & statutory filings |
| Navbharat Times | Hindi | Hindi-speaking audiences across major cities |
| Maharashtra Times | Marathi | Marathi audiences across Maharashtra |
| Mumbai Mirror | English | Mumbai-focused local reach |
| Times Ascent | English | Mid- to senior-level recruitment |
Everything you need to know about Times of India ad rates, booking, deadlines, corrections and publication.
Booking process and publication support
Call or WhatsApp 9821984000 with your category, edition, publication date and content. We confirm the rate, share a proof and release the ad after your approval. No office visit is required.
Riyo Advertising handles Times of India advertising bookings along with other Bennett Coleman publications. Our team can confirm the current publication, edition and applicable agency rate before you book.
E-paper and online availability can depend on the Times of India edition, advertisement category and publication policy. If digital or e-paper visibility is important, mention it when booking so the applicable availability can be confirmed.
TOI advertising costs and packages
Indicative classified text rates are ₹1,800–₹2,200 for a 5-line matrimonial or recruitment ad, approximately ₹1,740 for property and ₹1,500 for obituary. Classified display rates vary according to category, size, edition and publication date.
Classified text is generally the most economical option. Tier-2 editions can start at lower rates than Mumbai, Delhi and other metro editions. If you need multiple cities, a combination package may also cost less than booking each edition separately.
Front-page advertising is premium inventory. The final price depends on edition, size, position, publication date and availability. For Mumbai, front-page rates can be significantly higher than standard main-paper display rates. Contact us for the current quotation before finalising your creative.
Yes. You can book Times of India editions such as Mumbai, Delhi, Bangalore, Pune and other cities together. Multi-publication campaigns can also be coordinated through the same booking desk.
There is no single minimum budget for every TOI advertisement. Cost depends on your category, edition, number of lines, display size and publication day. Share your city and budget and we can suggest suitable booking options.
Preparing and checking your advertisement
Changes may be possible before the newspaper's final submission or production cutoff. After publication, the printed advertisement cannot be changed. We share a proof before submission, so carefully check names, phone numbers, dates, addresses and other details before approval.
Sunday is generally the preferred day for matrimonial advertising because readers specifically look for matrimonial listings in the Sunday edition. Book early if you want a specific Sunday publication date.
Where appropriate, including a salary range helps candidates understand whether the opportunity matches their expectations. Your ad should also clearly state the job title, experience required, location, qualifications and application method.
Same-day bookings and publication turnaround
Same-day publication may be possible for selected categories and editions when content is submitted before the newspaper cutoff. For urgent bookings, call 9821984000 directly so availability can be checked immediately.
Indicative Mumbai obituary display pricing starts around ₹750 per sq.cm . The final price depends on the size, photograph, edition and publication date. For example, a 6×8 cm format at ₹800 per sq.cm works out to approximately ₹38,400.
Allow approximately 3–5 working days for a standard display advertisement after creative approval. Urgent categories may have different deadlines and availability, so confirm the required publication date before finalising the booking.
Categories
Matrimonial, property, recruitment, name change, obituary and more — live per-city rates.
Choose a category first, then preview the city-specific rate card and booking flow.
38 editions across India
Find TOI advertising rates, category guides, edition-wise pricing and booking options for 2026.
Full 2026 rate card for TOI classified text and classified display ads across editions.
View Classified Rates →Quarter page to full jacket — explore display advertising rates across TOI editions.
View Display Rates →Explore Times Soulmate single-city, metro combo and Pan India matrimonial packages.
View Matrimonial Ads →Advertise jobs through Times Ascent and reach professionals across major Indian cities.
View Recruitment Ads →Advertise property for sale, purchase or rent through Times Property and TOI classifieds.
View Property Ads →Complete 2026 Mumbai edition rate guide for classified and display advertising.
View Mumbai Rates →Explore 2026 TOI Delhi advertising rates covering Delhi NCR, Gurgaon and Noida reach.
View Delhi Rates →Share your category, edition and publication date. We respond within 30 minutes on working days.
360° ADVERTISING
Integrated advertising solutions that create impact, build trust & drive growth.
Call Riyo Advertising now to plan, design and book your next campaign in minutes.
One agency handling all bookings across India for seamless ad publishing.
Planning, rate guidance, creative drafting, and ad release handled completely for you.
Special combo offers and negotiated rates to reduce your advertising cost.
Quick processing for time-bound ads like name change, legal notices, and tender publications.
Urgent ads accepted for earliest possible publication based on newspaper deadlines.
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