Authorised Booking Partner · Since 2003

Book Your Newspaper Ad in Times of India

10,000+ Ads Booked 4.8/5 Rating 25+ Editions Since 2003

Book your Times of India ad in classified, display, matrimonial, recruitment, obituary and public notice categories. Call or WhatsApp 9821984000 with your category, edition and publication date. We'll confirm the rate, share a proof and handle the booking.

Up to 35% below counter rate
Free ad drafting & design help
Proof shared before publication
Mumbai, Delhi, Bangalore & 25+ editions

Starting Rates

₹20 / line Classified
₹420 / sq.cm Display
15–35% Below Counter Rate
Book Your Newspaper Ad in Times of India
Same Day Urgent obituary or legal notice? Call 9821984000 before 12 PM for same-day release.
Times Ascent Times Property Times Soulmate Education Times Business by Bids Times Life Times City Times Wellness Drive Times Times Food Times Trends Saturday Times Sunday Times Brand Capital Times Techies Times NIE Times Tribute Times Classifieds Times Global Times Evoke Times Ascent Times Property Times Soulmate Education Times Business by Bids Times Life Times City Times Wellness Drive Times Times Food Times Trends Saturday Times Sunday Times Brand Capital Times Techies Times NIE Times Tribute Times Classifieds Times Global Times Evoke

Times Of India, Mumbai, English Advertising Cost

The Times of India Classified Rate Card

The Times of India Classified Recruitment Advertisement Rates w.e.f. 10th January 2026

All The Ad Rates are in per Sq Cm.
Editions Min Line 5 Line Rate (Rs.) Extra Line Rate (Rs.) Classified Display Ad Rate (Rs.) Min size
Times of India Advertising · Since 2003

Book Your Times of India Ad Online

Book your Times of India ad online in classified, display, matrimonial, recruitment, obituary, and public notice categories — at 15–35% below counter rate. Call or WhatsApp 9821984000 and get a confirmed rate within 30 minutes.

750K+
Daily Readership
10,000+
Ads Booked Since 2003
4.8/5
Customer Rating
25+
TOI Editions

Times of India

2026 Ad Rates

Save Up To
35%

Classified Text

Rates From

₹20 /Line

Display Ads

Rates From

₹420 /Sq.cm

Agency Rate

Below Counter Rate

15–35%

Same-Day Release

Urgent obituary or legal notice? Call 9821984000 before 12 PM for same-day publication.

TOI Editions

Mumbai · Delhi · Bangalore · Pune · Kolkata · Hyderabad · Chennai · Ahmedabad · Lucknow · Jaipur · Chandigarh · Nagpur · Kochi · Bhopal · Patna · Ranchi · 25+ more

Quick Quote

Get Your Exact TOI Ad Rate

Tell us your ad category, Times of India edition and publication date. We'll check the applicable rate and confirm the price within 30 minutes on working days.

1 Select your ad category
2 Tell us your TOI edition
3 Choose publication date

For an instant rate

9821984000

Call or WhatsApp

Get My Exact Rate

Mumbai Edition

Popular TOI Ad Rates

Classified

Matrimonial

₹1,800 / 5 lines
Next available Sunday
Classified

Recruitment

₹1,800 / 5 lines
Next available Wednesday
Same Day

Obituary Display

₹750 / sq.cm
Book before 12 PM
Classified

Property

₹1,740 / 5 lines
Next available weekend
Display

Public Notice

₹1,250 / sq.cm
2–3 working days
Display

Main Paper Display

₹700–900 / sq.cm
3–5 working days

*Indicative Mumbai starting rates. Final cost may vary by category, edition, size, publication date and applicable newspaper rate.

The Power of Print

Why Times of India Still Works in 2026

Print advertising isn't competing with digital for attention — it's winning a different kind of attention entirely.

Reader Attention
20–40 min

Time a reader can spend engaging with a newspaper rather than scrolling past an advertisement.

Attention you don't have to interrupt.

Your TOI advertisement appears inside an experience the reader has already chosen to engage with.

25+
City Editions
750K+
Daily Readership

Nobody skips a print ad

A digital ad may get a two-second glance between notifications. A Times of India reader spends 20–40 minutes with the paper, making your newspaper ad part of what they're already paying attention to.

One copy, several readers

Newspapers are naturally shared — at home, in the office and in public spaces. A single TOI ad insertion can therefore reach more readers than the circulation number alone suggests.

Trust comes built in

Your advertisement appears alongside journalism readers already know. That association can be especially valuable where credibility influences the response.

Property Matrimonial Recruitment Legal Notices

Target the city, not the user

Choose Mumbai , Delhi or any of 25+ Times of India editions to reach a defined city — without cookies, tracking permissions or changing platform rules.

Mumbai Delhi Bangalore Pune 25+ Editions

Want to know which TOI edition and ad format fits your requirement?

Explore Times of India Ad Rates
Choose Your Ad Format

Every Way to Advertise in Times of India

From simple classifieds to premium newspaper positions, choose the format that fits your campaign.

01

Classified Text Ads

Plain running-text ads charged per line — the most economical way to advertise in Times of India.

Best For

Matrimonial · Obituary · Name Change · Lost & Found

02

Classified Display Ads

Add a photo, logo, colour and custom typography for stronger visibility within the classifieds section.

Best For

Property · Recruitment · Business · Education

03

Main Paper Display Ads

Full-scale advertisements placed alongside editorial content across Times of India pages and editions.

Formats

ROP · Ear Panel · Strip · Half Page · Full Page

Premium

Jacket & Premium Positions

Front page, back page and full jacket wraps designed for maximum visibility and national impact.

Best For

National Launches · Major Brands · High-Impact Campaigns

05

Innovative & Custom Ads

Creative newspaper formats designed around your campaign idea, size and execution requirements.

Best For

Creative Concepts · Brand Campaigns · Custom Executions

Which TOI Ad Format Is Right for You?

Tell us what you're advertising, your city and budget. We'll suggest the suitable format and rate.

Get Recommendation
2026 Rate Card

Times of India Ad Rates 2026 — Full Rate Card

Rates below are effective January 2026, per category and edition. Confirm before ordering design, since position premiums and edition-specific surcharges can apply.

Our Rates

15–35% Below Counter Rate

Classified Text Rates

Rates per 5 lines unless otherwise mentioned

Per 5 Lines

← Swipe horizontally to compare editions →

Category Mumbai Delhi Bangalore Kolkata Tier-2
Matrimonial ₹1,800–₹2,200 ₹1,700–₹2,100 ₹1,200–₹1,500 ₹1,200–₹1,500 ₹600–₹1,000
Recruitment ₹1,800–₹2,200 ₹1,700–₹2,100 ₹1,200–₹1,500 ₹1,200–₹1,500 ₹600–₹900
Property ₹1,740 ₹1,600 ₹1,200 ₹1,050 ₹500–₹700
Obituary ₹1,500 ₹1,400 ₹1,100 ₹1,000 ₹500–₹800
Public Notice ₹400–₹550/line ₹380–₹520/line ₹310–₹420/line ₹270–₹380/line ₹160–₹270/line
Name Change ₹1,200–₹1,600 ₹1,200–₹1,600 ₹900–₹1,200 ₹800–₹1,100 ₹600–₹900

Classified Display Rates

Minimum recommended size: 3 × 5 cm

Per Sq.cm

← Swipe horizontally to compare editions →

Category Mumbai Delhi Bangalore Kolkata Pune
Matrimonial ₹735 ₹700 ₹540 ₹535 ₹480
Recruitment ₹1,040 ₹1,050 ₹750 ₹735 ₹650
Property ₹1,050 ₹1,000 ₹800 ₹735 ₹600
Obituary ₹750 ₹700 ₹600 ₹560 ₹480
Education ₹950 ₹900 ₹700 ₹620 ₹520
Public Notice ₹1,250–₹1,600 ₹1,200–₹1,500 ₹1,050–₹1,400 ₹920–₹1,250 ₹800–₹1,100

Need the exact rate for your ad?

Final rates depend on category, edition, size, date and position. Confirm the applicable rate before finalising your advertisement.

Confirm Rate: 9821984000

Premium Display Advertising

Main Paper Display Rates 2026

Rates per sq.cm · Final pricing varies by page, position and edition.

Per Sq.cm
Edition Base Rate Front Page Back Page
Mumbai ₹700–₹900 ₹3,500–₹6,000 +40–50%
Delhi ₹650–₹850 ₹3,200–₹5,500 +40–50%
Bangalore ₹550–₹750 ₹2,800–₹4,500 +40%
Chennai ₹500–₹700 ₹2,500–₹4,000 +40%
Kolkata ₹480–₹680 ₹2,200–₹3,800 +40%
Tier-2 ₹180–₹320 On request +35%

Full Page · Mumbai

₹5L–₹12L

Jacket · All India

Up to ₹3.3 Crore

Ear Panel

Call for Rate

Popular Packages

Times of India Matrimonial Packages 2026

Choose a single-city, regional or Pan-India matrimonial package.

Buy 2 Get 2 Free*
Mumbai Only
TOI Mumbai
₹1,800–₹2,200
Delhi Only
TOI Delhi
₹1,700–₹2,100
Mumbai Metro
Mumbai + Pune + Nagpur + Nashik + Goa
₹4,590
All Metro Popular
Delhi + Mumbai + Bangalore + Chennai + Kolkata + Hyderabad + Pune + Vizag
₹7,900
North India
Delhi + Lucknow + Jaipur + Chandigarh + MP + Uttarakhand + NBT
₹5,200
Pan India
All TOI North + South + East + West + ET
₹9,950

Buy 2 Get 2 Free: Applies to most matrimonial packages — effectively reducing the average insertion cost when your ad runs across four Sundays.

Better Booking Rates

What You Save vs. Counter Rate

Booking through Riyo consistently costs less than walking into a TOI office and paying the published counter rate. Multi-city packages can increase the saving further.

Save Up To

35% vs counter
Example

A Mumbai Metro matrimonial package across 4 Sundays works out to roughly ₹918 per city — less than half the single-city cost.

25+ Editions Across India

Pick Your Times of India Edition

Times of India publishes from more than 25 editions across India. Metro editions offer wider circulation and readership, while regional editions provide a cost-effective way to target specific local markets.

Metro Editions

High circulation & major city coverage

Mumbai

Maharashtra

Delhi

NCR

Bangalore

Karnataka

Chennai

Tamil Nadu

Kolkata

West Bengal

Hyderabad

Telangana

Pune

Maharashtra

Ahmedabad

Gujarat

Regional & Tier-2 Editions

Cost-effective local & regional targeting

Lucknow Jaipur Chandigarh Nagpur Kochi Bhopal Patna Ranchi Goa Guwahati Kolhapur Vishakhapatnam Kanpur Manglore Coimbatore Mysore Trichy / Madurai Hubli Aurangabad Nasik + More Editions

Every edition has its own category-wise rate card

Tell us your edition, ad category and publication date — we'll confirm the exact applicable rate.

Call 9821984000
TOI Supplements

Choose the Right Times of India Supplement

Match your advertisement with the TOI section your target audience is most likely to read.

Times Ascent

Wednesday

Recruitment

India's leading print recruitment platform, read by working professionals specifically looking for job opportunities.

Times Property

Fri–Sun

Real Estate

Reaches active property buyers and renters during the weekend when property decisions are most likely to be made.

Times Soulmate

Sunday

Matrimonial

A highly read English matrimonial section designed specifically for matrimonial advertisements and responses.

Times Tribute

Any Day

Obituary

Dedicated to obituary and remembrance notices, with same-day release available for urgent bereavement advertisements.

Education Times

Jun–Jul

Admissions & Education

Strong seasonal readership during admissions, making it suitable for colleges, institutes and education advertisers.

Not Sure Which Supplement?

Tell us your category and target city. We'll recommend the right TOI section and publication day.

Call 9821984000

Also under TOI

More advertising sections

City Times Business Public Notice Court Notice Tenders Times Life Times Wellness Drive Times Times Food Times Trends Brand Capital Times Techies Times NIE Times Classifieds Times Global Times Evoke
TOI Audience

Who You're Reaching

Times of India reaches an urban, English-literate, working-professional audience across India's major cities.

Urban

Major city readership

Professional

Working audience

English-Literate

English news readers

High Intent

Category-focused readers

Readers spend meaningful time with each edition and encounter advertisements alongside the content they intentionally chose to read. This is particularly valuable for categories such as matrimonial, recruitment and property, where relevance and reader intent strongly influence response.

Metro Editions

Mumbai, Delhi and other metros deliver larger single-city audiences for high-reach campaigns.

Tier-2 Editions

Target specific regional markets without paying for national reach your campaign doesn't need.

Simple Booking Process

Book Your Times of India Ad in 3 Easy Steps

No login. No office visit. Simply get your rate, send your ad details and confirm your booking.

01
Get Your Quote

See Your Rate

Call or WhatsApp us with your ad category, edition and publication date. We'll share the exact rate.

No Login 30 Min Quote
02
Send Your Details

Compose or Send Your Ad

Send your content through WhatsApp or email. We'll format your advertisement correctly and send you a proof for approval.

PDF / JPEG Proof Before Print
03
Booking Confirmed

Pay & Confirm

Pay securely via UPI, NEFT, card or cheque. Receive your booking reference and GST invoice after confirmation.

UPI / NEFT GST Invoice

Ready to Book?

Get Your Times of India Ad Rate

Share your category and city — we'll help with the rest.

Call 9821984000

Booking Deadlines at a Glance

Submit early to secure your preferred publication date.

Classified Text

1 day before

Classified Display

2 days before

Display + Creative

3–5 working days

Times Ascent

Monday · 4 PM

Sunday Matrimonial

Friday · 5 PM

Urgent Obituary

Call before 12 PM

Publication Planning

Best Day to Advertise — By Category

Choose the publication day that best matches reader intent, supplement availability and booking deadlines.

← Swipe horizontally to view all details →

Category Best Day Why Deadline
Matrimonial Sunday Times Soulmate — strong matrimonial-focused readership. Friday · 5 PM
Recruitment Wed + Sun Times Ascent on Wednesday reaches active job seekers. Monday · 4 PM
Property Buy / Sell Fri–Sun Weekend readership aligns well with property research. Thursday
Education Sun + Jun–Jul Admission season and Education Times improve relevance. 2 days before
Obituary Any Day Publication timing depends on the bereavement. Same day · Before 12 PM
Public Notice Any Weekday Proof of publication usually matters more than peak readership. 2–3 working days
Display / Brand Wed + Sun Strong weekday and weekend readership opportunities. 3–5 working days
Automobile Fri–Sun Weekend browsing aligns well with automobile research. Thursday
Recruitment Advertising

How to Post a Job Ad in Times of India

TOI reaches English-speaking professionals across major Indian cities, including candidates who may not be actively searching job portals every day.

What to Put in Your Job Ad

Put the job title first.

Include company name unless the search is confidential.

Mention qualifications, experience and work location.

Add a clear salary range.

Finish with one simple application method.

Best Recruitment Periods

Jan–Mar and Jul–Sep are typically stronger hiring periods. December and May may see slower response.

Why Job Ads Underperform

Common mistakes that reduce response quality

01 Wrong Day

Prefer Wednesday for Times Ascent or Sunday instead of relying only on low-intent weekday placements.

02 No Salary

Candidates are more likely to self-select when compensation expectations are clear.

03 Wrong Edition

Match the newspaper edition to the job location so you reach candidates in the correct market.

04 Vague Job Title

Use a specific title such as “Senior Java Developer — Bangalore” instead of generic wording.

05 Too Little Detail

Give candidates enough information to judge suitability before they apply.

06 Only One Insertion

Multiple insertions can improve cumulative reach when hiring for harder-to-fill roles.

Keep Recruitment Ads Non-Discriminatory

Avoid unnecessary age restrictions, gender-specific language, appearance requirements, marital-status preferences, regional exclusions and misleading titles. Describe experience and role requirements instead.

Times Soulmate · Sunday

Times of India Matrimonial Ad Guide

Times Soulmate publishes every Sunday and reaches readers specifically looking for matrimonial matches. For stronger visibility, consider running your ad across 2–4 consecutive Sundays.

Matrimonial Offer

Buy 2, Get 2 Free

4 Sundays for the cost of 2*

Package Editions Covered 5-Line Rate
Mumbai Only TOI Mumbai ₹1,800–₹2,200
Delhi Only TOI Delhi ₹1,700–₹2,100
Mumbai Metro Mumbai + Pune + Nagpur + Nashik + Goa ₹4,590
All Metro Popular
Delhi + Mumbai + Bangalore + Chennai + Kolkata + Hyderabad + Pune + Vizag ₹7,900
North India Delhi + Lucknow + Jaipur + Chandigarh + MP + Uttarakhand + NBT ₹5,200
Pan India All TOI North + South + East + West + ET ₹9,950

Package availability and promotional offers may vary by edition and publication date. Confirm the applicable offer before booking.

Times Tribute

TOI Obituary Ad — How to Book Quickly

Bereavement notices often need to be arranged at short notice. The booking process is kept simple so you can submit the required details, approve the proof and confirm publication without unnecessary delays.

Minimum Size

₹11,250

3 × 5 cm · Mumbai

15 sq.cm × ₹750

With Photo

₹38,400

Standard 6 × 8 cm

48 sq.cm × ₹800

Urgent Release

Same Day

Subject to availability

Submit before 12 PM

What You Need to Send

Supporting Document

Death certificate or doctor's note.

Photograph

A clear phone-quality photo is usually sufficient for standard sizes.

Check the proof carefully before approval

Review every name, date, venue, prayer-meeting time and service detail before submission. Once the newspaper has been published, corrections cannot be made to that printed edition.

Same-Day Obituary

Call Before 12 PM

When publication is urgent, call directly rather than waiting for a WhatsApp response. We'll check the available release window immediately.

Call Booking Desk

9821984000

Quick Process

1 Send content & documents
2 Receive & check proof
3 Approve & confirm release

Same-day publication is subject to submission time, edition availability and newspaper approval.

Legal & Statutory Advertising

Times of India Public Notice — Get It Right, Get It in Time

Publish legal, corporate and statutory notices in Times of India with the correct edition, format and publication date. Plan early when your notice is linked to a regulatory or legal deadline.

What You Can Publish

Name Change with Affidavit
Lost Passport / Degree / Property Documents
Tender & Court Notices
Insolvency & NCLT Filings
Property Sale / Possession Notices
AGM, EGM & Financial Results

Recommended Booking Window

3–4 working days before

Don't leave a legal or regulatory notice until the day before the deadline. Allow time for checking, proof approval and publication scheduling.

Deadline approaching? Call 9821984000
Experience & Service

Why Advertisers Choose Riyo

23

Years of Experience

Times of India advertising support since 2003.

10K+

Ads Booked

Across classified, recruitment, property, obituary and display.

4.8

Average Rating

Rate confirmation, proof approval and post-publication support.

Booking Benefits

Why Book Your Times of India Ad With Riyo

From choosing the right edition to receiving your final tearsheet, one team handles the complete booking process.

%
01

15–35% Below Counter Rate

Competitive rates for classified and multi-city display campaigns.

02

One Call, Every City

Mumbai, Delhi, Bangalore or multiple editions — manage them through one point of contact.

03

Free Booking Guidance

Get help selecting the right format, edition, supplement and publication day.

04

Ad Drafting Help

Send a rough draft or bullet points and get help preparing the content for publication.

05

Proof Before Print

Review the content and design before final publication submission.

06

Support for Urgent Ads

Direct phone support for time-sensitive obituary and legal-notice bookings.

30m
07

Fast Rate Confirmation

Share your category, edition and date to get the applicable rate confirmed.

08

Publication Tearsheet

Receive PDF proof of publication for your records after the advertisement appears.

More Publications

Also Book in the Same Call

Plan multiple newspaper placements through one booking desk, with separate publication confirmation where applicable.

9821984000
Newspaper Language Best For
Economic Times English Finance, corporate, B2B recruitment & statutory filings
Navbharat Times Hindi Hindi-speaking audiences across major cities
Maharashtra Times Marathi Marathi audiences across Maharashtra
Mumbai Mirror English Mumbai-focused local reach
Times Ascent English Mid- to senior-level recruitment
Times of India Advertising

Frequently Asked Questions

Everything you need to know about Times of India ad rates, booking, deadlines, corrections and publication.

Booking & Authorisation

Booking process and publication support

How do I book a Times of India advertisement? +

Call or WhatsApp 9821984000 with your category, edition, publication date and content. We confirm the rate, share a proof and release the ad after your approval. No office visit is required.

Is Riyo Advertising an authorised TOI booking partner? +

Riyo Advertising handles Times of India advertising bookings along with other Bennett Coleman publications. Our team can confirm the current publication, edition and applicable agency rate before you book.

Does my TOI print ad appear online too? +

E-paper and online availability can depend on the Times of India edition, advertisement category and publication policy. If digital or e-paper visibility is important, mention it when booking so the applicable availability can be confirmed.

Rates & Budget

TOI advertising costs and packages

What are Times of India classified ad rates in Mumbai in 2026? +

Indicative classified text rates are ₹1,800–₹2,200 for a 5-line matrimonial or recruitment ad, approximately ₹1,740 for property and ₹1,500 for obituary. Classified display rates vary according to category, size, edition and publication date.

What is the cheapest way to advertise in Times of India? +

Classified text is generally the most economical option. Tier-2 editions can start at lower rates than Mumbai, Delhi and other metro editions. If you need multiple cities, a combination package may also cost less than booking each edition separately.

What does a Times of India front page ad cost? +

Front-page advertising is premium inventory. The final price depends on edition, size, position, publication date and availability. For Mumbai, front-page rates can be significantly higher than standard main-paper display rates. Contact us for the current quotation before finalising your creative.

Can I advertise in multiple cities or newspapers in one booking? +

Yes. You can book Times of India editions such as Mumbai, Delhi, Bangalore, Pune and other cities together. Multi-publication campaigns can also be coordinated through the same booking desk.

What's the minimum budget to advertise in Times of India? +

There is no single minimum budget for every TOI advertisement. Cost depends on your category, edition, number of lines, display size and publication day. Share your city and budget and we can suggest suitable booking options.

Content, Proof & Corrections

Preparing and checking your advertisement

Can I edit my advertisement after submitting it? +

Changes may be possible before the newspaper's final submission or production cutoff. After publication, the printed advertisement cannot be changed. We share a proof before submission, so carefully check names, phone numbers, dates, addresses and other details before approval.

What is the best day to book a TOI matrimonial ad? +

Sunday is generally the preferred day for matrimonial advertising because readers specifically look for matrimonial listings in the Sunday edition. Book early if you want a specific Sunday publication date.

Should I include a salary range in a recruitment ad? +

Where appropriate, including a salary range helps candidates understand whether the opportunity matches their expectations. Your ad should also clearly state the job title, experience required, location, qualifications and application method.

Deadlines & Publication

Same-day bookings and publication turnaround

Can I book a Times of India ad on the same day? +

Same-day publication may be possible for selected categories and editions when content is submitted before the newspaper cutoff. For urgent bookings, call 9821984000 directly so availability can be checked immediately.

What is the Times of India obituary ad rate? +

Indicative Mumbai obituary display pricing starts around ₹750 per sq.cm . The final price depends on the size, photograph, edition and publication date. For example, a 6×8 cm format at ₹800 per sq.cm works out to approximately ₹38,400.

How quickly can my display ad run after design approval? +

Allow approximately 3–5 working days for a standard display advertisement after creative approval. Urgent categories may have different deadlines and availability, so confirm the required publication date before finalising the booking.

Categories

Popular Times of India ad categories

Matrimonial, property, recruitment, name change, obituary and more — live per-city rates.

See all 28 categories

Choose a category first, then preview the city-specific rate card and booking flow.

Or pick a Times of India city edition

Explore TOI Advertising

Explore Times of India Advertising Options

Find TOI advertising rates, category guides, edition-wise pricing and booking options for 2026.

Ready to Book Your Times of India Ad?

Share your category, edition and publication date. We respond within 30 minutes on working days.

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One Brand.
Every Platform

Integrated advertising solutions that create impact, build trust & drive growth.

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Pan-India Newspaper Access

One agency handling all bookings across India for seamless ad publishing.

End-to-End Support

Planning, rate guidance, creative drafting, and ad release handled completely for you.

Value Packages & Discounts

Special combo offers and negotiated rates to reduce your advertising cost.

Fast & Urgent Booking

Quick processing for time-bound ads like name change, legal notices, and tender publications.

Same-Day / Next-Day Release

Urgent ads accepted for earliest possible publication based on newspaper deadlines.

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