Authorised HT Media Partner · Since 2003

Book Newspaper Ad in Hindustan Times

Hindustan Times 2026 Rates — Classified, Display, Matrimonial & Recruitment. Agency rates, up to 15% below counter. Confirmed within 30 minutes.

1924 Founded 10,000+ Ads Booked 4.8/5 Rating 20+ Editions

Book your Hindustan Times ad online in classified, display, matrimonial, recruitment, obituary, property, and public notice categories — at agency rates, up to 15% below counter. Call or WhatsApp 9821984000 and get a confirmed rate within 30 minutes.

Up to 15% below counter rate
Free ad drafting & design help
Proof shared before publication
Delhi, Mumbai, Kolkata & 20+ editions

Rates From

₹15 / line Classified Text
₹15 / sq.cm Classified Display
₹380 / sq.cm Main Paper Display
Editions: Delhi · Mumbai · Kolkata · Lucknow · Patna · Chandigarh · Bhopal · Ranchi · and 15+ more
Hindustan Times Newspaper Ad Booking
Same Day Urgent obituary or legal notice? Call 9821984000 before 12 PM for same-day publication.
Times Ascent Times Property Times Soulmate Education Times Business by Bids Times Life Times City Times Wellness Drive Times Times Food Times Trends Saturday Times Sunday Times Brand Capital Times Techies Times NIE Times Tribute Times Classifieds Times Global Times Evoke Times Ascent Times Property Times Soulmate Education Times Business by Bids Times Life Times City Times Wellness Drive Times Times Food Times Trends Saturday Times Sunday Times Brand Capital Times Techies Times NIE Times Tribute Times Classifieds Times Global Times Evoke

Hindustan Times Advertising Cost

Hindustan Times Classified Ad Rate Card

Rates for Hindustan Times Classified Advertisement w.e.f. 10th January 2026

All The Ad Rates are in per Sq Cm.
Editions Min Line 5 Line Ad Rates (Rs.) Extra Line Ad Rates (Rs.) Classified Display Ad Rates (Rs.)
Quick Quote

Get Your Rate — Category, City, Date

Tell us three things, and you'll have an exact price in minutes: your ad category, your edition, and your publication date. No need to dig through rate tables — call or WhatsApp 9821984000 with these three details and we'll quote your Hindustan Times ad rate on the spot, confirmed within 30 minutes on working days.

1 Select your ad category
2 Tell us your HT edition
3 Choose publication date

For an instant rate

9821984000

Call or WhatsApp

Get My Exact Rate

Most requested combinations

Popular HT Ad Rates

Classified

Matrimonial

₹15 / line (5-line min)
Next available Sunday
Classified

Recruitment

₹15–₹3,800 / sq.cm
Next available Wednesday
Same Day

Obituary

₹15–₹90 / line
Same day (before 12 PM)
Classified

Property

₹15–₹3,800 / sq.cm
Next available weekend
Display

Public Notice

₹380–₹850 / sq.cm
2 working days
Display

Main Paper Display

₹380–₹850 / sq.cm
2–7 working days

*Rates vary by edition — Delhi and Mumbai sit at the top of each range, smaller editions at the bottom. Call for your exact edition figure.

The Power of Print

Why Hindustan Times Still Works in 2026

Print advertising isn't competing with digital for attention — it's winning a different kind of attention entirely.

Reader Attention
1924 Founded

North India's English daily of record since 1924 — your ad sits next to journalism people already trust.

A century of trust.

For categories where trust matters most — property ads, matrimonial ads, recruitment ads, legal notices — that association does real work.

20+
City Editions
100+
Years of Trust

Nobody skips a print ad

A digital ad gets a two-second glance between notifications, if it isn't blocked outright. A Hindustan Times reader spends real time with the paper — your newspaper ad is part of what they're already paying attention to.

Named supplements mean the right reader

HT Careers reaches active job-seekers specifically on Wednesday. HT Estates reaches serious property buyers on the weekend. You're not buying general readership — you're buying the reader who's already looking.

Target a city without tracking anyone

Choose Delhi, Mumbai, or any of 20+ Hindustan Times editions and reach that city specifically — no cookies, no consent banners, no platform changing the rules next quarter.

Delhi Mumbai Kolkata 20+ more

Target the city, not the user

Choose Delhi, Mumbai or any of 20+ editions to reach a defined city — without cookies, tracking permissions or changing platform rules.

Delhi Mumbai Kolkata Lucknow 20+ Editions

Want to know which HT edition and ad format fits your requirement?

Explore Hindustan Times Ad Rates
Choose Your Ad Format

Every Way to Advertise in Hindustan Times

From simple classifieds to premium newspaper positions, choose the format that fits your campaign.

01

Classified Text Ads

Running text ads that are charged per line, at least five lines. The most economical way to advertise. Ideal for matrimonial ads, name change notifications, obituary ads, and lost & found ads. Highlight with a tick mark, bold, or a border.

Best For

Matrimonial · Obituary · Name Change · Lost & Found

02

Classified Display Ads

Photo, logo, colour and custom typography in the classifieds section — per square centimetre, minimum 4x5 cm (20 sq.cm). Ideal for business ads, education ads, property ads, and recruitment ads.

Best For

Property · Recruitment · Business · Education

03

Main Paper Display Ads

Full scale ads printed with editorial material on all pages and editions, with a base rate from ₹380 to ₹850+/sqcm. Half page from ₹65,000; full page (all-India) ₹1.1 crore+. Use best for brand campaigns, product launches, and government/corporate announcements.

Formats

ROP · Ear Panel · Strip · Half Page · Full Page

Premium

Jacket & Premium Positions

From ₹90 Lakhs per insert. Front page wraps for maximum visibility. Ideal for product launches in FMCG, auto, banking, etc. Must be booked 5-7 days in advance.

Best For

National Launches · Major Brands · High-Impact Campaigns

05

Innovative & Custom Ads

Creative newspaper formats designed around your campaign idea, size and execution requirements.

Best For

Creative Concepts · Brand Campaigns · Custom Executions

Which HT Ad Format Is Right for You?

Tell us what you're advertising, your city and budget. We'll suggest the suitable format and rate.

Get Recommendation
2026 Rate Card

Hindustan Times Ad Rates 2026 — Full Rate Card

Rates below are effective January 2026. Every rate is quoted at agency terms — up to 15% below counter — with the exact figure confirmed by edition before you book.

Our Rates

Up to 15% Below Counter

Classified Text Rates

Rates per line · Minimum 5 lines

Per Line
Category Rate Range Notes
Matrimonial ₹15–₹90/line Delhi/Mumbai top of range
Recruitment ₹15–₹90/line Delhi/Mumbai top of range
Obituary ₹15–₹90/line Concessional social rate — call for figure
Name Change ₹15–₹90/line Affidavit copy required
Lost & Found ₹15–₹90/line Often legally required for reissue

Classified Display Rates

Per Sq.cm · Min Size 4×5 cm

Per Sq.cm
Category Rate Range
Matrimonial ₹15–₹3,800/sq.cm
Recruitment ₹15–₹3,800/sq.cm
Property ₹15–₹3,800/sq.cm
Education ₹15–₹3,800/sq.cm
Public Notice / Tender ₹380–₹850+/sq.cm

Main Paper Display Rates

Per Sq.cm · Premium Positions

Rates
Size Rate
Base rate ₹380–₹850+/sq.cm
Half Page From ₹65,000
Full Page (all-India) ₹1.1 crore+
Jacket / Front Wrap ₹90 lakhs+ per insert

Need the exact rate for your ad?

The ranges above are aggregate figures across all 20+ editions. Granular per-edition, per-category pricing loads dynamically. Call for your exact edition figure.

Confirm Rate: 9821984000
Better Booking Rates

What You Save vs. Counter Rate

Constantly, the booking price on Riyo is still lower than the published in-office counter price (up to 15%, and even more – 5% off for your first booking, 10% off for repeat bookings, 15% off for ordering 4+ editions, etc.).

Save Up To

15% vs counter
Example

A Delhi matrimonial package across 4 Sundays works out to roughly ₹12,000 — less than the counter price.

20+ Editions Across India

Pick Your Hindustan Times Edition

Hindustan Times publishes from more than 20 city editions across North, East, West, and Central India.

Major Editions

High circulation & major city coverage

Delhi

NCR

Mumbai

Maharashtra

Kolkata

West Bengal

Lucknow

Uttar Pradesh

Patna

Bihar

Chandigarh

Punjab/Haryana

Bhopal

Madhya Pradesh

Ranchi

Jharkhand

Regional & Tier-2 Editions

Cost-effective local & regional targeting

Lucknow Jaipur Chandigarh Nagpur Kochi Bhopal Patna Ranchi Goa Guwahati Kolhapur Vishakhapatnam Kanpur Manglore Coimbatore Mysore Trichy / Madurai Hubli Aurangabad Nasik + More Editions

Every edition has its own category-wise rate card

Tell us your edition, ad category and publication date — we'll confirm the exact applicable rate.

Call 9821984000
HT Supplements

Choose the Right Hindustan Times Supplement

Match your advertisement with the HT section your target audience is most likely to read.

HT Matrimonial

Sunday

Matrimonial

The Sunday supplement gets the highest single-day response of the week — families actively searching for matches read this section every Sunday morning.

HT Careers

Wednesday

Recruitment

The dedicated Wednesday recruitment supplement, read by active job seekers and HR professionals across Delhi, UP, Bihar, Punjab, Haryana, and Madhya Pradesh.

HT Estates

Sat–Sun

Property

Trusted by buyers, investors, and developers across North India; weekend editions see the highest browsing volume.

HT Education

Monday

Admissions

Connects schools, colleges, coaching institutes, and vocational centres with parents and students.

Main Newspaper

Daily

Display & Legal

Daily news pages across all 20+ editions. Best for display, public notice, and statutory categories.

Not Sure Which Supplement?

Tell us your category and target city. We'll recommend the right HT section and publication day.

Call 9821984000
HT Audience

Who You're Reaching

The Hindustan Times is North India's English-language daily of record, in continuous publication since 1924. Its readers are not passive scrollers but active readers.

North India

Default daily newspaper

Professional

English-reading class

Active Readers

Not passive scrollers

High Intent

Category-focused readers

A family reading the HT Matrimonial on Sunday morning at breakfast; an HR manager opening the HT Careers on Wednesday; a buyer reading the HT Estates on Saturday — and they are all reading supplements tailored specifically to their needs, which is why matrimonial, recruitment, and property categories consistently do well here. The Delhi edition has the highest institutional coverage for government, PSU, and NCLT filings.

Metro Editions

Delhi, Mumbai and other metros deliver larger single-city audiences for high-reach campaigns.

Tier-2 Editions

Target specific regional markets without paying for national reach your campaign doesn't need.

Simple Booking Process

How to Book — Rate, Compose, Confirm

No login, no office visit — you'll have an exact quote within 30 minutes on working days.

01
See Your Rate

See Your Rate

Call or WhatsApp 9821984000 with your category, edition, and date. No login, no office visit — you'll have an exact quote within 30 minutes on working days.

No Login 30 Min Quote
02
Compose or Send

Compose or Send Your Ad

WhatsApp or email your content to 9821984000 / info@riyoadvertising.com. A rough draft is enough — we'll write, format, and design it the way the paper expects. You'll see a design proof before anything goes to print.

PDF / JPEG Proof Before Print
03
Pay & Confirm

Pay, Confirm & Get Tearsheet

Pay via UPI, NEFT, credit/debit card, or cheque. Instant confirmation with an ad reference number and GST invoice. A PDF tearsheet lands in your inbox within 48–72 hours.

UPI / NEFT GST Invoice

Ready to Book?

Get Your Hindustan Times Ad Rate

Share your category and city — we'll help with the rest.

Call 9821984000

Booking Deadlines at a Glance

Submit early to secure your preferred publication date.

Standard Classified & Display

2 working days

Premium Positions

5–7 working days

Urgent Obituary / Legal

Call before 12 PM

Sample Ad Formats

Copy and Adapt

These formats match what Hindustan Times' classified section expects. Replace the bracketed details with yours.

Matrimonial

[Community] family seeks alliance for [son/daughter], [Age] yrs, [Height], [Education], working as [Profession] in [City]. [Additional details]. Contact: [Phone/Email]

Recruitment

WANTED: [Job Title] for [Company Name], [Location]. Experience: [X] years. Qualification: [Degree/Diploma]. Salary: ₹[Range]. Apply with a resume to [Email/Phone] by [Date].

Property

FOR SALE/RENT: [BHK] Flat, [Sq.ft], [Locality], [City]. [Floor/Amenities]. Price: ₹[Amount]. Contact: [Phone]

Name Change

I, [Old Name], S/o or D/o [Father's/Husband's Name], resident of [Full Address], have changed my name to [New Name] for all future purposes, as per Affidavit No. [Reference]. Both names refer to the same person.

Obituary

[Name], beloved [relation], passed away peacefully on [Date], aged [Age]. Deeply mourned by [family members]. Prayer meet: [Date, Time, Venue].

Lost Document

LOST: [Document type] in the name of [Full Name], lost at/near [Location] on [Date]. Finder, please contact [Phone]. FIR No. [XXX], [Police Station], if applicable.

Publication Planning

Best Day to Advertise — By Category

Choose the publication day that best matches reader intent, supplement availability and booking deadlines.

← Swipe horizontally to view all details →

Category Best Day Why Deadline
Matrimonial Sunday HT Matrimonial — peak family readership 2 days before
Recruitment Wednesday HT Careers — active job seekers & HR readership 2 days before
Property Sat & Sun HT Estates — serious buyers browse on weekends 2 days before
Education Monday HT Education — reaches parents and students weekly 2 days before
Obituary Any day Daily section; concessional rates; priority processing Same/next day
Name Change / Legal Any day Legal validity, not readership-dependent 2 days before
Public Notice / Tender Any day (Delhi strongest) Delhi edition has best government/PSU reach 2 days; 5–7 for premium
Display / Brand Any day (Sunday premium) Editorial-adjacent placements; Sunday costs more 5–7 days for premium
Recruitment Advertising

How to Post a Job Ad in Hindustan Times

Hindustan Times reaches an English-speaking, professional audience across North India through HT Careers, the dedicated Wednesday recruitment supplement. Getting the execution right is everything.

What to put in the ad

Job title first two words, not buried in paragraph three

Company name, unless it's a confidential search

Key qualifications and years of experience

Location — city, hybrid, or remote

Salary range — this matters more than anything else

How to apply

Best Time of Year to Recruit

Post-appraisal (Jan–Mar) and mid-year/academic surge (Jul–Sep) are strongest. Avoid the festive season and summer lull (Oct and May).

Why Your Job Ad Isn't Getting Applications

Common mistakes that reduce response quality

01Wrong Day

A random weekday reaches a general audience. Always request Wednesday's HT Careers slot.

02No Salary Range

Loses 30–40% of qualified candidates immediately.

03Wrong Edition

A Delhi-based role placed only in the Lucknow edition reaches the wrong audience.

04Vague Job Title

"Software Engineer — Delhi — ₹8–12L" gets read. "Staff Needed" gets scrolled past.

05Text-Only for Senior Roles

A display ad with your company logo outperforms plain text for HT Careers' professional readership.

06Only Ran Once

2–4 insertions over 3–4 weeks generate significantly more cumulative response.

Terms to Avoid (Legal Compliance)

Age limits (use "2–5 years experience"), gender language ("Male only," "Salesman"), appearance references, marital status preferences, regional exclusions ("Locals only"), and misleading titles. Hindustan Times' editorial desk rejects ads containing these.

HT Matrimonial · Sunday

Hindustan Times Matrimonial Ad Guide

It is the most heavily responded-to newspaper section of the week – families seek matches every Sunday morning in the HT Matrimonial Sunday supplement. A weekday ad is seen by a general audience; a Sunday ad is seen by a searching audience. The 2–4 consecutive Sundays method is the most effective; people hear each week, and there are Book 2 Get 2 Free offers, so the 4-week run is half the cost.

Matrimonial Offer

Buy 2, Get 2 Free

4 Sundays for the cost of 2*

Package Editions Covered 5-Line Rate
Delhi OnlyHT Delhi₹1,700–₹2,100
Mumbai OnlyHT Mumbai₹1,800–₹2,200
North IndiaDelhi + Lucknow + Jaipur + Chandigarh + MP + Uttarakhand₹5,200
All MetroPopular
Delhi + Mumbai + Kolkata + Lucknow + Patna + Chandigarh + Bhopal + Ranchi₹7,900
Pan IndiaAll HT North + South + East + West₹9,950

Hindustan Times doesn't publish one fixed multi-edition matrimonial package price—call 9821984000 for your exact combined rate. Writing tip: community → age → education → profession, in that order.

HT Tribute

Hindustan Times Obituary Ad — How to Book Quickly

There is no comfortable time to need this. We've handled thousands of bereavement bookings and built the process to be as simple as possible.

Minimum Size

5 lines

Classified text

Display Rate

₹15–₹3,800

/ sq.cm

Urgent Release

Same Day

Subject to availability

Submit before 12 PM

What You Need to Send

Death Certificate

Doctor's note also accepted.

Photograph

Phone quality is fine.

For same-day release, call 9821984000 directly before 12 PM

Edits: possible before printing if caught quickly; not possible after publication.

Same-Day Obituary

Call Before 12 PM

When publication is urgent, call directly rather than waiting for a WhatsApp response. We'll check the available release window immediately.

Call Booking Desk

9821984000

Quick Process

1Send content & documents
2Receive & check proof
3Approve & confirm release

Same-day publication is subject to submission time, edition availability and newspaper approval.

Legal & Statutory Advertising

Hindustan Times Public Notice — Get It Right, Get It in Time

Hindustan Times is a recognised paper of record for statutory and legal notices across North India — accepted by courts, company registrars, and government departments. The Delhi edition carries the widest institutional reach for government, PSU, and NCLT filings.

What You Can Publish

Name Change (notarised affidavit)
Lost Document — passport, degree, shares
Tender & Court Notices
Insolvency & NCLT Filings
Bank Recovery Notices
EGM & Financial Results

Rate & Deadlines

₹380–₹850 / sq.cm

Standard notices — 2 working days. Front page and premium positions — 5–7 working days. A missed legal deadline has consequences no discount is worth.

Deadline approaching?Call 9821984000
Experience & Service

Why Advertisers Choose Riyo

23

Years of Experience

Authorised HT Media partner since 2003.

10K+

Ads Booked

Across matrimonial, recruitment, property, obituary, and display.

4.8

Average Rating

Confirmed rates, design proofs before print, and a tearsheet after every booking.

Booking Benefits

Why Book Your Hindustan Times Ad With Riyo

From choosing the right edition to receiving your final tearsheet, one team handles the complete booking process.

%
01

Agency Rate, Up to 15% Below Counter

You pay less than walking into an HT office directly.

02

One Call Books Every Edition

Need the same ad in Delhi, Mumbai, and Lucknow? One call, one payment.

03

Free Guidance on Format, Supplement, and Day

Booking a recruitment ad on a random weekday instead of Wednesday's HT Careers slot quietly kills your response rate. We tell you before you book, not after.

04

Ad Drafting & Legal Wording Help

Send us a rough draft — even a few bullet points — and we'll format it the way Hindustan Times expects.

05

A Design Proof Before Anything Prints

Nothing goes to press without your sign-off.

06

A Phone That Gets Answered for Urgent Bookings

Obituary at 11 AM, legal deadline tomorrow — call 9821984000 directly.

30m
07

Confirmed Rate Within 30 Minutes

Call or WhatsApp with your category, edition, and date.

08

Tearsheet in Your Inbox, Every Time

A PDF proof of publication lands within 48–72 hours — useful for legal records, court submissions, and regulatory filings.

More Publications

Also Book in the Same Call

Riyo books across major Indian publications — same call, the same payment, one tear sheet per publication.

9821984000
Newspaper Language Best For
Hindustan TimesEnglishPan-India business and general reach
The HinduEnglishSouth India editorial and statutory reach
Indian ExpressEnglishNational affairs, business, and institutional
Dainik BhaskarHindiHindi-speaking mass market, Central/North India
Dainik JagranHindiWidest Hindi readership, North and Central India
Economic TimesEnglishBusiness, finance, and corporate notices
Frequently Asked Questions

Everything You Need to Know

Booking & Authorisation

Booking process and publication support

Is Riyo an Authorised Booking Partner? +

Yes – Authorised advertising partner of Hindustan Times and HT Media Ltd. publications since 2003, with more than 10,000 ad bookings with an average rating of 4.8/5 for the HT.

How do I book a Hindustan Times advertisement? +

Dial phone number 9821984000 and send a WhatsApp message with category, edition, and date. Send a rate confirmation and proof, and you approve before printing; it's about 30 minutes end-to-end.

How do I know my ad actually printed? +

A soft copy tearsheet mails you within 48-72 hours after publication – this is the scanned proof that you'll use for court filings, regulatory records, and legal use.

What Will It Cost Me?

HT advertising costs and packages

What are Hindustan Times classified ad rates in Delhi in 2026? +

Classified text rates range from ₹15 – ₹90/line (Delhi and Mumbai are at the upper end), and classified display rates range from ₹15 – ₹3,800/sq.cm. For the exact Delhi figure, please call 9821984000—it can change with tariff cycles.

What is a Hindustan Times Jacket Ad? +

A jacket ad encompasses the whole front page and is used for major launches by the FMCG, automobile, and banking brands and is priced at ₹90 lakhs per insert for nationwide visibility. Please book 5-7 days in advance, as there are only a limited number of spaces available around news events.

What is the cheapest way to advertise in Hindustan Times? +

Classified text at ₹15/line (5-line minimum) is the lowest entry point. Stack the offers: 5% off your first booking, 10% on repeats, Buy 4 Get 1 Free on bulk insertions, and up to 15% off across 3+ editions.

What If My Ad Doesn't Look Right?

Content, proof & corrections

What if I spot a mistake after approving? +

We can correct it before printing if you catch it in time: Call right away! Once published, modifications are not allowed, and that is why we are sharing our proof before each release.

What is the best day for a Hindustan Times recruitment ad? +

Wednesday – HT Careers supplement – targeting active job seekers and HR professionals in North India.

Will It Actually Print on Time?

Deadlines & publication

Can I book a Hindustan Times ad on the same day? +

Yes, for obituaries and urgent legal notices, be sure to call before 12 PM to check on the day's cutoff. Standard classified and display formats require 2 working days; premium formats require 5–7 days.

Which Hindustan Times edition is best for government tender notices? +

This is the Delhi edition, which has the most extensive institutional presence for tenders by both government and PSU organizations, and Hindustan Times is a paper of record for statutory requirements across North India.

Which Hindustan Times editions can I book ads in? +

20+ city editions available (Delhi, Mumbai, Kolkata, Lucknow, Patna, Chandigarh, Bhopal, Ranchi, and 15+ more). Multi-city bundles (3+ editions) are 15% off.

Categories

Popular Hindustan Times ad categories

Matrimonial, property, recruitment, name change, obituary and more — live per-city rates.

See all 28 categories

Choose a category first, then preview the city-specific rate card and booking flow.

Or pick a Hindustan Times city edition

Explore Hindustan Times Advertising

Explore Hindustan Times Advertising Options

Find Hindustan Times advertising rates, category guides, edition-wise pricing and booking options for 2026.

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Pan-India Newspaper Access

One agency handling all bookings across India for seamless ad publishing.

End-to-End Support

Planning, rate guidance, creative drafting, and ad release handled completely for you.

Value Packages & Discounts

Special combo offers and negotiated rates to reduce your advertising cost.

Fast & Urgent Booking

Quick processing for time-bound ads like name change, legal notices, and tender publications.

Same-Day / Next-Day Release

Urgent ads accepted for earliest possible publication based on newspaper deadlines.

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