Authorised booking partner · Official North East Times rates

Book Your Newspaper Ad in
North East Times

Assam's Prominent English Daily | 1.1 Lakh+ Daily Readership
Classified or display — 15–35% below counter rates, guaranteed, with free ad drafting and proof before print. Over 20 Years of Riyo Advertising.

Agency rates — 15–35% below counter · Guaranteed
Free ad drafting & design services
Proof before print — nothing publishes without approval
Guwahati · Jorhat · Lakhimpur edition coverage
Starting rates: Classified text from ₹120/line* · Display ads from ₹90/sq.cm (Lakhimpur base) · Below-counter savings 15–35%
YOUR AD GOES IN THIS PAPER
North East Times Newspaper front page
2003
Established Partnership
Accredited partner since 2003
1.1 Lakh+
Daily Readership
Across Assam English readers
8,000+
Ads booked through Riyo
Since 2003
4.7/5 Rating
Average Client Rating
Trust partner since 2003
30 mins
Response Time
Quotes confirmed quickly
Editions: Guwahati · Jorhat · Lakhimpur
Same-day tender or court notice? Call 9821984000 before 12 PM — priority desk for urgent statutory notices.
How it worksThree steps to print
1
Tell us category, size & date Exact rate quoted before you commit
2
Send your content, get a proof A rough draft is enough — we format & design
3
Approve & pay Instant confirmation, ad reference number + GST invoice
Choose Your Format

Three ways to advertise in North East Times

Each North East Times ad is one of three types. They are located in separate sections of the paper with various rates and for different purposes. First select the format, then the rate. Not sure? Call 9821984000.

MOST ECONOMICAL

MATRIMONIAL

Assamese family seeks alliance for son, 28 yrs, B.Tech, MBA, MNC Guwahati. Contact: 9821984000

REQUIRED: Accounts Manager, Guwahati. Exp: 5 yrs. Apply: info@riyoadvertising.com

LOST: Property deed near Zoo Road. Finder contact: 9821984000
Classified Text
Plain running-text ad in the classifieds section. Billed per line. Bold, tick, and border highlights available.
Best for
Matrimonial · Obituary · Lost & Found · Name Change · Situation Vacant
Rate: ₹780–₹1,250 for 5 lines by edition and category · Guwahati at the top, Lakhimpur at the bottom
Book Classified Text Ad →
VALUE FOR MONEY
RECRUITMENT
Manager Sales
Guwahati Section
PUBLIC NOTICE
Name Change
Jorhat Edition
FOR SALE
3BHK Zoo Road
Guwahati ₹68L neg
EDUCATION
School Admission
Apply Now
Classified Display
Photo, logo, colour and custom typography inside the classified pages. Billed per sq.cm.
Best for
Property · Recruitment · Business · Education · Institutional matrimonial
Rate: ₹150–₹440/sq.cm by category and edition · min size 3×5 cm
Book Classified Display Ad →
BRAND CAMPAIGNS
PUBLIC NOTICE
North East Times · Statutory Notice
Company board announcements or commercial property disclosures. Booked across all 3 Northeast editions.
Display Ad
Premium placement beside editorial content anywhere in the paper. Billed per sq.cm with position premiums.
Best for
Brand · Retail · Auto · Real estate projects · Government & institutional
Rate: ₹90–₹160/sq.cm base by edition · Front page ₹390–₹880/sq.cm
Book Display Ad →

North East Times Advertising Cost

North East Times Display Ad Rate Card

Rates for North East Times Display Advertisement w.e.f. 2026

All The Ad Rates are in per Sq Cm.
Editions Base Page front Page Back Page
Ad Dimensions

Display Ad Sizes in North East Times

Choose the correct size based on your message type. Minimum display size: 3×5 cm (15 sq.cm).

Size Dimensions Area Built For Estimated Cost (Guwahati Base B&W)
Minimum 3×5 cm 15 sq.cm Pointer ads, small notices ₹1,650
Standard 10×10 cm 100 sq.cm Local promotions, education placements ₹11,000
Quarter Page 12×20 cm 240 sq.cm Offers, recruitment drives, launches ₹26,400
Half Page Package-priced Project launches, festive campaigns Call for quote
Full Page (Guwahati) Full page layout Launches, brand statements ₹55,000–₹1,30,000
Pick Where Your Ad Runs

Pick Where Your Ad Runs — North East Times Sections

North East Times has local supplements. Choose the right section to optimize campaign reach.

Section Day What It Carries Best For
Main Newspaper Daily News pages, all 3 editions Display, public notice, brand campaigns
Special Supplement Weekly Feature and brand content across editions Brand campaigns, retail, events
Sunday North East Times Sunday Peak-readership weekend edition Matrimonial, recruitment, property, brand
Categories

What Can You Advertise in North East Times?

We book all categories in one call. Knowing what it is built for helps optimize your budget.

💍 Matrimonial Ads

Sunday Peak: Highest Sunday readership across Guwahati, Jorhat, and Lakhimpur. Reaches families in Assam and the Northeast. Text (5 lines): ₹780–₹1,250. Display: ₹240–₹300/sq.cm. Deadline: Friday 5 PM.

💼 Recruitment Ads

Situation Vacant column: Trusted reference for government, education, and PSU hiring across Assam. Text (5 lines): ₹780–₹1,250. Display: ₹355–₹440/sq.cm. Deadline: Friday 4 PM.

🏠 Property Ads

Saturday & Sunday: Listings in Guwahati get the strongest weekend response. Text (5 lines): ₹730–₹900. Display: ₹240–₹300/sq.cm. Deadline: Thursday.

🕯 Obituary Column

Same-day available: Priority bereavement bookings. Call 9821984000 before 12 PM for same-day release. Display: ₹150–₹190/sq.cm B&W. Minimum size: 3×5 cm.

⚖ Public Notice & Tenders

Statutory standard: Recognized publication for court notices, government tenders, and legal disclosures across Assam and the Northeast. Text: ₹95–₹175/line. Display: ₹230–₹620/sq.cm. Lead time: 2–3 days.

🎓 Education Ads

Admissions season peak (June–July): Reaches students and parents across Assam. Classified display: ₹160–₹200/sq.cm by edition. Best day: Sunday.

All categories bookable: Matrimonial · Property · Recruitment · Business · Personal · Announcement · Astrology · Change of Name · Court or Marriage Notice · Education · Loss of Documents · Lost & Found · Lost Certificates or Marksheets · Marriage Bureau · Obituary · Public Notice · Remembrance · Retail · Services · Situation Vacant · Tenders

Timing is Everything

Best Day to Advertise — By Category

Booking on the wrong day is one of the most common and easily avoidable mistakes.

Category Best Day Why Deadline
Matrimonial Sunday Sunday North East Times sees peak readership of the week Friday 5 PM
Recruitment Fri + Sun Recruitment column read by active job-seekers specifically Friday 4 PM
Property Buy/Sell Sat–Sun Weekend is when property decisions get made Thursday
Education Sun + Jun–Jul Admission season peak 2 days before
Obituary Any day Timing is determined by bereavement, not readership Same-day before 12 PM
Public Notice / Tender Any weekday It's about proof of publication, not peak readership 2–3 working days
Display / Brand Thu + Sun Midweek and Sunday editions draw highest readership 3–5 working days
Recruitment Guide

How to Post a Job Ad in North East Times

Distributes to English-speaking professionals in Guwahati, Jorhat, Lakhimpur, and the Northeast for government, education, and PSU jobs.

What to include in the ad body

Job title: First two words, not buried in paragraph three.
Company name: Unless it's a confidential search.
Qualifications: Key credentials and experience required.
Location: City, hybrid, or remote (be specific).
Salary range: This matters more than anything else.
How to apply: Email, portal link, or phone number.

Why your North East Times job ad isn't getting applications

Wrong day: Mid-week reach is general. Request Friday or Sunday insertions.
No salary range: Loses 30–40% of candidates immediately in the Northeast.
Wrong edition: Jorhat vacancy booked in Guwahati edition reaches the wrong audience.
Vague job title: "Accounts Manager — Guwahati — ₹6–9L" gets clicked; "Staff Needed" is ignored.
Only ran once: 2–4 insertions over 3–4 weeks generate significantly more responses.

Hiring Intent Seasonality

🔴 HIGH
Jan–Mar: Post-appraisal
Highest job-switch intent period
🔴 HIGH
Jul–Sep: Mid-year surge
Mid-year hiring surge; academic-year appointments
AVOID
Bihu (Apr) & Oct: slowdowns
Festive slowdowns during Bihu and Durga Puja lulls

⚠️ Legal Compliance Checklist

North East Times' editorial team reviews ads before publication. Rejections occur for:
✕ Age limits — use "2–5 years experience" instead
✕ Gender language — "Male only," "Salesman"
✕ Appearance — "fair complexion," "good-looking"
✕ Marital status — "married preferred"
✕ Regional exclusions — "Locals only"
✕ Misleading titles — dressing up sales as "executive"

❤ Matrimonial Guide

Sunday is the only day that matters. Sunday North East Times matrimonial reaches Assam's looking matches.

Rates: Guwahati matrimonial text starts from ₹950–₹1,250 for 5 lines.
Combos: 3 editions combo at ₹2,000 offers savings up to 40%.
Writing tip: community → age → education → profession. Bolder fonts or photos draw highest attention.

🕊 Obituary Guide

Priority bereavement bookings handled directly. Same-day bookings possible.

Guwahati Base: 3×5 cm B&W display starts from ₹2,850.
Urgent Release: Call 9821984000 directly before 12 PM cutoff.
Requirement: Death certificate or doctor's note, text copy, and photo.

⚖ Public Notice Guide

Recognized publication for court summons, name changes, and tenders in Assam and the Northeast.

Covers: Legal name changes, lost documents, insolvencies, PSUs.
Rates: Guwahati text runs ₹120–₹175/line. Display ₹280–₹500/sq.cm.
Lead time: Book 3–4 working days before any regulatory deadline.

Honest Comparison

Riyo vs. Direct Walk-in vs. Self-Serve Portals

There is a right answer depending on your situation. Here is how we compare.

Feature Riyo Advertising North East Times Walk-in Self-Serve Portal
Ad Rates 15–35% below counter rates Counter rate (highest) Similar to counter rate
Multi-edition booking ✅ One call, coordinated packages ❌ Multiple local offices required ✅ Self-serve configuration
Format/Day Guidance ✅ Expert recommendations based on category Limited ❌ None
Ad drafting help ✅ Free artwork and layout checking ❌ Not available ❌ Not available
Design proof before print ✅ Included ❌ Not available Limited
Same-day urgent handling ✅ Call directly for priority submission Possible at local counter Limited
Tearsheet by email ✅ Scanned e-tearsheet within 48-72 hours ✅ Available ✅ Available
Response time ✅ 30 minutes At the counter Platform-dependent
Alternative Media Options

Also Book in the Same Call

Riyo books across complementary Northeast English titles.

Publication Language Best For & Reach
The Sentinel English Assam-wide reach — Guwahati, Dibrugarh, Silchar
Assam Tribune English Long-standing Assamese-English readership statewide
Eastern Mirror English Nagaland reach — Kohima and Dimapur
Meghalaya Times English Shillong and Meghalaya reach
Sangai Express English Manipur reach — Imphal and valley districts
The Questions Desk

The things you're wondering,
answered.

Specific to booking an ad in North East Times — rates, formats, deadlines, and proof. Tap a question to expand.

03 QUESTIONS

How do I book?

What advertisers ask before they trust the booking

Q. How do I book a North East Times advertisement?
Call or WhatsApp 9821984000 with your category, edition, date, and content. We confirm the rate within 30 minutes, share a proof, and release the ad after your approval. No office visit needed. Riyo is an authorised North East Times ad partner.
Q. Is Riyo Advertising an authorised North East Times booking partner?
Yes — authorised for North East Times and other Northeast regional titles. Agency rates, 8,000+ ads booked since 2003.
Q. Does my North East Times print ad appear online too?
Yes — automatically, at no extra cost. Your ad appears in North East Times' e-paper edition, making public notices and classifieds also searchable online.
03 QUESTIONS

What will it cost me?

Rates, formats, and how the price is set

Q. What are North East Times classified ad rates in Guwahati in 2026?
North East Times classified ad text runs ₹950–₹1,250 for 5 lines (matrimonial, recruitment), ₹900 (property), ₹800 (obituary). North East Times classified display ad rates run ₹190/sq.cm (obituary) to ₹440/sq.cm (recruitment), minimum 3×5 cm.
Q. What is the cheapest way to advertise in North East Times?
North East Times classified ad rates in the Lakhimpur or Jorhat edition run lower than Guwahati across every category. For multi-edition reach at the lowest cost, a combo package beats multiple individual bookings — call 9821984000 for budget options.
Q. Why do salary ranges matter so much in job ads?
Candidates filter by salary before reading anything else. Without a salary range, you lose 30–40% of qualified candidates immediately. Even a broad range — ₹5L–₹8L — outperforms "salary commensurate with experience" every time.
02 QUESTIONS

Timing and Placement

Deadlines, publication days, and categories

Q. What is the best day to book a North East Times matrimonial ad?
Sunday — the Sunday North East Times sees its highest readership of the week. Book by Friday 5 PM. Multi-edition combos are available — booking all 3 editions on a Sunday works out to roughly ₹2,000 per insertion.
Q. Which editions does North East Times publish, and which one should I choose?
Guwahati, Jorhat, and Lakhimpur. Guwahati is the flagship edition with the widest reach across Assam; Jorhat covers Upper Assam; Lakhimpur covers the North Bank and Lakhimpur belt. Call 9821984000 and we'll help you pick the right one.
02 QUESTIONS

Urgent assistance

Deadlines, emergencies, and documents

Q. What is the North East Times obituary ad rate?
Guwahati classified display: ₹190/sq.cm (minimum 3×5 cm). Remembrance with photo: ₹230/sq.cm. A 6×8 cm obituary with photo costs approximately ₹11,040. Classified text: ₹800 for 5 lines. Same-day available — call before 12 PM. Death certificate required.
Q. Can I book a North East Times ad on the same day?
For classified text categories — yes, if content is confirmed before 12 PM. Recruitment display — no, 3 working days minimum. Call 9821984000 directly for same-day urgent bookings.

Still got a question? Call or WhatsApp — the team replies within 30 minutes.

9821984000
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✓ Lowest-price guaranteed · Official North East Times rates

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One agency handling all bookings across India for seamless ad publishing.

End-to-End Support

Planning, rate guidance, creative drafting, and ad release handled completely for you.

Value Packages & Discounts

Special combo offers and negotiated rates to reduce your advertising cost.

Fast & Urgent Booking

Quick processing for time-bound ads like name change, legal notices, and tender publications.

Same-Day / Next-Day Release

Urgent ads accepted for earliest possible publication based on newspaper deadlines.

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