Authorised booking partner · Official The Hindu rates

The Hindu Advertisement Rates 2026

4.2M+ Daily Readership* · 10,000+ Ads Booked Since 2003 · 4.8/5 Rating · 33 Editions Covered · 12 PM Same-Day Urgent Desk
Need to book a The Hindu ad? Call or WhatsApp 9821984000 — tell us the category, edition, and date. We confirm the rate, share a proof, and handle the rest.

Agency rates — up to 15% off counter · Guaranteed
Free ad drafting & design
Proof before print — nothing publishes without your approval
Same-Day Priority Desk support
Call Media Desk → Enquire Online →
Starting rates: Classified text from ₹18/line | Classified display from ₹400/sq.cm (metro) | Agency discount up to 15%
YOUR AD GOES IN THIS PAPER
The Hindu Newspaper front page
4.2M+
Daily Readership
Paper of record in South India
10,000+
Ads booked through Riyo
Since 2003
4.8/5 Rating
Average Client Rating
Trustworthy publishing assistance
₹18/line
Classified text starts
Lowest rate in network
30 mins
Response Time
Quotes confirmed quickly
Editions: Chennai · Bengaluru · Hyderabad · Mumbai · Delhi · Kochi · Coimbatore · Madurai · Vijayawada · Visakhapatnam · Thiruvananthapuram · and 22+ more
Same-day urgent obituary or legal notice? Call 9821984000 before 12 PM for same-day release.
How it worksThree steps to print
1
Tell us category, edition & date Exact rate quoted before you commit
→
2
Send your content, get a proof A rough draft is enough — we format & design
→
3
Approve & pay Instant confirmation, ad reference number + GST invoice
Choose Your Format

Three Ways to Advertise in The Hindu

Each Hindu ad is one of three types. They are placed at different positions of the paper, at different rates, for different uses. The format is determined first, then the rate. Not sure? Call 9821984000.

MOST ECONOMICAL

MATRIMONIAL

Hindu family seeks alliance for daughter, 28 yrs, MBA, IT professional, Bengaluru. Contact: 9821984000

WANTED: Software Developer, Bengaluru. Exp: 3 yrs. Apply: info@riyoadvertising.com

LOST: Share certificate of XYZ Housing Society. Finder contact: 9821984000
Classified Text
Plain running-text ad in the classifieds section. Billed per line.
Best for
Matrimonial · Obituary · Lost & Found · Name Change · Situation Vacant
Rate: ₹18–₹95/line by edition · minimum 5 lines
Book Classified Text Ad →
VALUE FOR MONEY
EDUCATION
BBA/MBA
Admissions Open
PUBLIC NOTICE
Name Change
Share Cert.
FOR SALE
2BHK Flat
Bengaluru ₹1.8Cr
RECRUITMENT
Manager Sales
Apply Now
Classified Display
Photo, logo, colour and custom typography at classified rates for display impact. Billed per sq.cm.
Best for
Property · Recruitment · Business · Education · Institutional matrimonial
Rate: ₹18–₹4,000/sq.cm by edition · min size 8×5 cm
Book Classified Display Ad →
BRAND CAMPAIGNS
PUBLIC NOTICE
Government Notice · Tender Notice
Sealed bids invited for public infrastructure works in South India. Submit before deadline.
Display Ad
Premium placement beside editorial content anywhere in the paper. Custom page choice and dimensions. Billed per sq.cm.
Best for
Brand · Retail · Auto · Real estate projects · Government & corporate
Rate: ₹150–₹9,919/sq.cm depending on edition and position
Book Display Ad →
Size Specifications

Display Ad Sizes in The Hindu

Choose from standard options or define your custom dimensions. Premium positions require 5-7 days advance booking.

Size Dimensions Area Built for & Description
Minimum 8×5 cm 40 sq.cm Pointer ads, legal notices
Standard 10×10 cm 100 sq.cm Local promotions, admissions
Quarter Page 12×20 cm 240 sq.cm Tenders, corporate announcements, recruitment
Half Page — — Project launches, festive campaigns (package-priced from ₹70,000)
Full Page — — Brand statements, government notices (package-priced from ₹1.2 Crore All-India)
Jacket / Front Wrap — — Major FMCG, auto, and real estate launches (₹95 Lakhs+ per insert)
Custom Any size above minimum Billed per sq.cm Strips, columns, creative layouts

The Hindu Advertising Cost

The Hindu Display Ad Rates

Rates for The Hindu Display Advertisement w.e.f. 2026
All The Ad Rates are in per Sq Cm.
Editions Base Page (Clr.) Front page (Clr.) Page 3 (Clr.) Base Rate (B&W)
Backgrounder · The Newspaper
The Hindu · at a Glance

Advertising in The Hindu, South India's Paper of Record

One of India's most respected daily newspapers — in one minute.

The Hindu is the paper of record of the south of India. Published continuously since 1878, it is the common English daily paper for the courts, government departments, and educated classes of the region. Reaching this highly affluent audience is not just about placing a general ad; it is about target audience purpose, where readers browse specific columns and supplement sections that remain active all week.

Category sub-sections present your ad to the exact target audience you desire, without the clutter of an unfocused online portal. That's why for recruitment, matrimonial, property, education and statutory notices, The Hindu is the medium that the response actually comes from.

— The Riyo Advertising desk · Updated for the 2026 rate revision

Booking it, though, has never been simple — the published tariff has far more moving parts than any paper: thirty-three editions, three rate tiers, per-line vs per-sq.cm billing, and a rate structure where Chennai and Trichy differ significantly. That's the problem Riyo Advertising has solved since 2003: one call to 9821984000 gets the exact rate, up to 15% off multi-city, free drafting, a proof before print, and the tearsheet after publication.

RA
The Riyo Advertising desk
Updated for the 2026 rate revision · Authorised The Hindu booking partner since 2003
1 MIN READ
The Hindu · By the Numbers
1878
Founding Year
Nearly 150 years of continuous publication
33
City Editions
Widespread reach across South India and beyond
10+
Named Supplements
Opportunities, Property Plus, Education Plus, Metro Plus, etc.
28
Ad Categories
From Matrimonials to Tenders and Public Notices
10,000+
Ads Booked
Through Riyo desk since 2003
23 yrs
In Newspaper Advertising
Trusted media booking partner
Pick Where Your Ad Runs

The Hindu Supplements & Schedules

The Hindu is not one paper. Each supplement has its own audience on the day it is published. Booking the right supplement and day is essential.

01 / 07 Main Newspaper
Main Newspaper (Daily)
News pages, all 33 editions. Best for display, public notice, statutory, and brand campaigns.
Advertise →
02 / 07 Opportunities
The Hindu Opportunities (Wed & Sun)
Twice-weekly recruitment supplement. Best for professional and government hiring across South India.
Advertise →
03 / 07 Property Plus
Property Plus (Saturday)
Property supplement. Best for builders, developers, investors, and private sellers.
Advertise →
04 / 07 Education Plus
Education Plus (Monday)
Education supplement. Best for schools, colleges, and coaching institutes.
Advertise →
05 / 07 Metro Plus
Metro Plus (Daily)
Lifestyle & entertainment supplement. Ideal for lifestyle brands, fashion, events, and restaurants.
Advertise →
06 / 07 Sunday Magazine
Sunday Magazine & Literary Review
Long-form features and arts. Best for premium brand campaigns and book publishers.
Advertise →
07 / 07 Friday Review
Friday Review (Friday)
Arts, music, dance and cinema supplement. Ideal for events and entertainment brands.
Advertise →
Ready-To-Use Copy

Sample Ad Formats — Copy & Adapt

Use these pre-formatted templates to draft your ad content. Send a rough draft — even two lines on WhatsApp — and we draft the legally correct matter.

💍 1. Matrimonial Template

[Community] family seeks alliance for [son/daughter], [Age] yrs, [Height], [Education], working as [Profession] in [City]. [Additional details — e.g. caste no bar]. Contact: [Phone/Email]

💼 2. Recruitment Template

WANTED: [Job Title] for [Company Name], [Location]. Experience: [X] years. Qualification: [Degree/Diploma]. Salary: ₹[Range]. Apply with a resume to [Email/Phone] by [Date].

🏠 3. Property Template

FOR SALE/RENT: [BHK] Flat, [Sq.ft], [Locality], [City]. [Floor/Amenities]. Price: ₹[Amount]. Contact: [Phone]

⚖ 4. Public Notice / Name Change

I, [Old Name], S/o or D/o [Father's/Husband's Name], resident of [Full Address], have changed my name to [New Name] for all future purposes, as per Affidavit No. [Reference]. Both names refer to the same person.

🕊 5. Obituary & Remembrance

[Name], beloved [relation], passed away peacefully on [Date], aged [Age]. Deeply mourned by [family members]. Prayer meet: [Date, Time, Venue].

📄 6. Lost Document Template

LOST: [Document type — e.g. Original Sale Deed / Degree Certificate / Share Certificate No. XXX] in the name of [Full Name], lost at/near [Location] on [Date]. Finder please contact: [Phone]. FIR No. [XXX], [Police Station].

Timing is Everything

Best Day to Advertise — By Category

Booking on the wrong day is one of the most common and avoidable mistakes. Publish when your audience is looking.

Category Best Day Why It Works Booking Deadline
Matrimonial Sunday Highest weekly readership; families scan matches at leisure 2 working days before
Recruitment Wednesday & Sunday The Hindu Opportunities recruitment supplement runs both days 2 working days before
Property / Real Estate Saturday Property Plus Saturday supplement; reaches active property buyers 2 working days before
Education / Admissions Monday Education Plus supplement reaches parents and students 2 working days before
Obituary / Condolence Any day Dedicated daily obituary section with concessional rates Same-day cutoff (before 12 PM)
Name Change / Legal Any day Legal validity - readership day doesn't impact compliance 2 working days before
Tenders / Public Notice Any day Accepted publication of record; Chennai & Bangalore strongest 2 days standard; 5-7 days premium
Recruitment Guide

How to Post a Job Ad in The Hindu

The Hindu reaches educated professionals across South India who trust The Hindu Opportunities — a twice-weekly supplement published on Wednesdays and Sundays. It is ideal for hiring in governments, corporate, IT, and educational institutes.

What to put in the ad body

→ Job title: First two words, not buried in paragraph three.
→ Company name: Unless it's a confidential search.
→ Qualifications: Key credentials and years of experience.
→ Salary range: Candidates look for this first.
→ How to apply: Email, portal link, or phone number.

Why your Hindu job ad isn't getting applications

✕ Wrong day: Opportunities runs on Wednesday and Sunday; weekday pages reach general readers, not active job seekers.
✕ No salary range: Listings without salary lose 30–40% of candidates immediately.
✕ Wrong edition: Placing a Chennai role in a smaller edition limits response to that town only.
✕ Vague job title: "Software Engineer — Bengaluru" gets read. "Staff Needed" gets scrolled past.
✕ Only ran once: 2-4 insertions over 3-4 weeks build response. Wed & Sun insertion compounds response.

Hiring Seasonality (IT & Corporate)

🔴 HIGH
Jan–Mar: Post-appraisal
Highest job-switch intent period
🔴 HIGH
Jul–Sep: Mid-year surge
Mid-year surge and academic-year hiring
AVOID
Oct & May: Festive slows
Lower activity periods for recruitment

⚠️ Legal Compliance Checklist

The Hindu's editorial desk reviews all advertisements before publication. To prevent rejection:
✕ Avoid age limits ("Below 30 only"). Use "2–5 years experience".
✕ Avoid gender exclusions ("Male only" or titles like "Salesman").
✕ Avoid appearance requirements ("fair complexion", "good-looking").
✕ Avoid regional exclusions ("Locals only").
✕ Avoid misleading titles (dressing up cold-call sales as "executive").

💍 Matrimonial Guide

Sunday is the only day that matters. Peak family readership looking for alliances.

• Rates: Classified text starts at ₹18–₹95 per line (edition dependent).
• Offers: Book 2 ads across editions, get 2 free insertions.
• Writing tip: Follow the order: community, age, height, education, profession. Keep text tight to control lines.

🕊 Obituary Guide

Priority condolence and remembrance notices processed daily with concessional rates.

• Rates: Chennai ₹640 B&W / ₹735 Colour · Tamil Nadu ₹745/₹855 per sq.cm.
• Urgent Release: Same-day/next-day possible. Call 9821984000 before 12 PM.
• Required: Death certificate or doctor's note, text, and photo of deceased.

⚖ Public Notice Guide

The Hindu is the recognised publication of record for statutory notices across South India.

• Covers: Name change, lost documents, NCLT, tender notices, land purchases.
• Requirement: Scanned copy of notarised affidavit mandatory for Name Change.
• Verification: E-tearsheet sent within 48–72 hours as proof for legal records.

Honest Comparison

Riyo vs. Direct Walk-in vs. Self-Serve Portals

Choose the method that fits your needs. Here is how Riyo compares.

Feature Riyo Advertising The Hindu Walk-in Self-Serve Portal
Ad Rates Agency rate — up to 15% off multi-city Standard counter rate Standard listed rate
Multi-city booking ✅ One call, all 33 editions ❌ Single-desk only Self-navigate
Guidance on supplement/day ✅ A human who knows the 33-edition tariff Limited ❌ None
Ad drafting/legal wording ✅ Free — script, matter, design ❌ Self-service ❌ Self-service
Design proof before print ✅ Always ⚠ Varies ⚠ Sometimes
Same-day urgent handling ✅ Priority desk before 12 PM ⚠ Limited ❌ No
Tearsheet by email ✅ Within 48–72 hours ✅ Available ⚠ Varies
Response time ✅ 30 minutes Variable Variable
Alternative Media Options

Also Book in the Same Call

Compare options to expand your advertising campaign across other popular dailies.

Newspaper Name Language Best For & Reach
Times of India English Pan-India business and general reach
New Indian Express English Tamil Nadu, Karnataka, Kerala and Odisha reach
Deccan Chronicle English Andhra Pradesh and Telangana readership
Deccan Herald English Karnataka-focused professional audience
Malayala Manorama Malayalam Kerala mass-market readership
Eenadu Telugu Telugu-speaking mass market
The Questions Desk

The things you're wondering,
answered.

Specific to booking an ad in The Hindu — rates, formats, deadlines, and proof. Tap a question to expand.

03 QUESTIONS

How do I book?

What advertisers ask before they trust the booking

Q. How do I book a The Hindu advertisement?
Call or WhatsApp 9821984000 with category, edition, and date. We send a rate confirmation and proof, and you approve before printing. About 30 minutes end to end.
Q. Is Riyo Advertising an authorised The Hindu booking partner?
Yes — over 10,000 The Hindu ad bookings processed across all 33 editions since 2003, with a 4.8/5 average rating. Every booking carries an ad reference number and a GST invoice.
Q. How do I know my ad is actually printed?
You receive a softcopy tearsheet by email within 48–72 hours of publication — the scanned proof accepted for legal filings, court submissions, and regulatory records.
03 QUESTIONS

What will it cost me?

Rates, formats, and how the price is set

Q. What are The Hindu classified ad rates in 2026?
The Hindu classified ad rates range from ₹18 to ₹95 per line depending on edition — Chennai at the top, smaller town editions much lower. The Hindu classified display ad rates start around ₹400/sq.cm in metro editions.
Q. What is a The Hindu Jacket Ad?
The most premium format — a full-colour ad that wraps the entire front page. Rates start at ₹95 Lakhs+ per insert, used by FMCG, automobile, and large real estate brands for major launches.
Q. What is the minimum size for a classified display ad in The Hindu?
Usually 8×5 cm (40 sq.cm), though minimum size may vary slightly by edition and category. Call to confirm your specific requirement.
02 QUESTIONS

Timing and Placement

Deadlines, publication days, and supplements

Q. What is the best day for a The Hindu recruitment ad?
Wednesday AND Sunday — The Hindu Opportunities publishes twice a week, a unique feature among major English dailies. Wednesday is the primary slot; adding Sunday in the same week meaningfully increases response.
Q. Why does The Hindu publish its recruitment supplement twice a week?
The Hindu Opportunities runs both Wednesday and Sunday — giving recruiters double the exposure of a single-day supplement. Book both days in the same week for the highest cumulative response; each day stands alone but the second insertion builds on the first.
02 QUESTIONS

Urgent assistance

Deadlines, emergencies, and documents

Q. Can I book a The Hindu ad on the same day?
For obituaries and some urgent notices, yes — call before 12 PM and confirm the day's cutoff. Everything else needs at least 2 working days.
Q. How do I book a Name Change or Obituary ad in The Hindu?
Name Change: send the notarised affidavit copy — we draft the legal wording. Obituary: share death certificate/doctor's note, text and photo on WhatsApp, we send proof before printing.

Still got a question? Call or WhatsApp — the team replies within 30 minutes.

9821984000
WhatsApp Us →

Explore The Hindu Advertising Options

📝 The Hindu Classified Ads Per-line text ads from ₹18/line for matrimonial, obituary, and name change. 💼 The Hindu Opportunities Recruitment Ads Wednesday & Sunday jobs supplement across South India; free drafting included. 🏠 The Hindu Property Plus Ads Saturday real estate listings from ₹120/sq.cm; serious buyer readership. 🕊 The Hindu Obituary Ads Same-day priority condolence notices; call before 12 PM, proof shared. ⚖ The Hindu Public Notice & Tender Ads Chennai & Bengaluru-edition statutory placements; affidavit and wording handled. 💍 The Hindu Matrimonial Ads Sunday placements from ₹18/line with Book 2 Get 2 Free multi-city offer.
All The Hindu Editions: Chennai, Bengaluru, Hyderabad, Coimbatore, Kochi, Delhi, Mumbai, Madurai, Mangalore, Vijayawada, Visakhapatnam, Thiruvananthapuram, and 22+ more — all booked in one call.
Ready to book?
Your The Hindu ad rate in 60 seconds · Up to 15% off counter rates
Get Rate & Book →
✓ Lowest-price guaranteed · Official The Hindu rates

Ready to Get Noticed?

Call Riyo Advertising now to plan, design and book your next campaign in minutes.

Pan-India Newspaper Access

One agency handling all bookings across India for seamless ad publishing.

End-to-End Support

Planning, rate guidance, creative drafting, and ad release handled completely for you.

Value Packages & Discounts

Special combo offers and negotiated rates to reduce your advertising cost.

Fast & Urgent Booking

Quick processing for time-bound ads like name change, legal notices, and tender publications.

Same-Day / Next-Day Release

Urgent ads accepted for earliest possible publication based on newspaper deadlines.

Contact Our Media Desk

+91 98219 84000 +91 98214 54000 +91 98210 61330
info@riyoadvertising.com

Get in Touch With Our Media Experts

Fill the form below and our team will contact you shortly.

We respect your privacy. No spam. No sharing.