What is PPC advertising and how does it work?
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PPC (Pay-Per-Click) advertising is a digital marketing model where advertisers pay a fee each time their ad is clicked. It's a way of buying visits to your site rather than earning them organically. Google Ads is the most popular platform where advertisers bid on keywords to display their ads in search results.
How much does PPC management cost?
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Our PPC management fees start at ₹25,000 per month, plus your ad spend budget. Ad spend budgets typically range from ₹50,000 to ₹5,00,000+ per month depending on your industry, competition, and goals. We provide transparent pricing with no hidden fees.
What platforms do you manage for PPC campaigns?
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We manage campaigns across multiple platforms including Google Ads (Search, Display, Shopping, Video), Bing Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and programmatic advertising platforms.
How long does it take to see results from PPC?
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PPC is the fastest digital marketing channel to show results. You can see initial impressions and clicks within hours of launching a campaign. However, optimal results and positive ROI typically take 2-4 weeks of data collection and optimization.
What ROI can I expect from PPC advertising?
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Our clients typically achieve ROAS (Return on Ad Spend) of 200-500%. E-commerce clients often see 300-500%, B2B clients 150-300%, and lead generation campaigns 200-400%. We optimize continuously to improve your ROI.
Do you offer free PPC audit?
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Yes. We provide a comprehensive PPC audit for existing campaigns. We analyze your account structure, keyword strategy, ad copy, landing pages, conversion tracking, and budget allocation to identify improvement opportunities.
What makes your PPC service different from other agencies?
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We take a data-driven approach with continuous optimization. Our team includes Google-certified experts who focus on conversion rate optimization, not just clicks. We provide transparent reporting and proactive recommendations based on real-time data.
Can you help with conversion tracking and analytics?
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Yes. We set up proper conversion tracking for all campaigns, including Google Ads conversion tracking, Google Analytics 4 integration, and custom event tracking. This ensures we can measure and optimize for actual business outcomes like sales, leads, and revenue.
