Guide Overview
Authorized Booking Partner
📞 +91 98210 61330Expert Assistance for Times of India Matrimonials
The Complete Guide to Times of India Matrimonial Online Booking (2026)
Many families still have the habit of opening the Sunday edition of The Times of India just to read the Times Soulmate supplement. It feels like a small Sunday tradition that people have followed for years in India.
In India, print has slowly lost ground in many areas, but matrimonial ads are still holding on. The Times of India matrimonial section, especially the Sunday Soulmate edition, is still something many families quietly rely on. Parents still go through it for their children’s matches, and it reaches both metro cities and smaller towns in a steady way.
For many people, a newspaper ad still feels more trustworthy and familiar than an online profile. That is not just nostalgia. It is the market reality.
This guide will explain everything you need to know about the Times of India Matrimonial Online Booking in a clear and simple way. It covers the different ad formats, available categories, current rates, booking deadlines, and also how to write an ad that can actually bring responses.
Why Times Soulmate Still Works
The Sunday supplement reaches many homes across Bangalore, Mumbai, Delhi, Chennai, Hyderabad, Kolkata, and several smaller cities. With a single national package, your ad can appear in different editions at the same time.
Families who read the Sunday Times Soulmate supplement are usually doing it with a clear purpose. They open the paper because they are genuinely looking.
The Trust Factor
"A properly placed print matrimonial ad, especially in a classified display with a photograph, often gets more serious and thoughtful responses."
Understanding Ad Formats
Before booking anything, first check which format suits your needs.
Classified Text Ads
Simple line-by-line entries charged per line. A short text ad of around 5 to 7 lines is standard.
- ✓ Most affordable option
- ✓ Direct and budget-friendly
Classified Display Ads
Charged per sq. cm and come in boxed formats. Allow photos, custom layouts, and colored backgrounds.
- ✓ Higher visibility with photos
- ✓ Professional layout
Categories Available
By Profession
Doctor, Engineer, IAS/IPS, MBA, CA, and Software Professionals are highly active categories.
By Community
Brahmin, Lingayat, Nair, Agarwal, Reddy, Iyer, etc. In Bangalore, Lingayat and Vokkaliga are active.
By Language
Kannada, Hindi, Tamil, Telugu, Bengali, and Marathi are the main sections.
Special Categories
NRI, Second Marriage, Divorcee, Cosmopolitan, and Physically Challenged. Reaches the right readers directly.
Times of India Matrimonial Booking — Step by Step
Portal Selection
Go to official TOI portal or use authorized agencies like ReleaseMyAd.
Category Selection
Select 'Bride Wanted' or 'Groom Wanted'. Pick based on your search.
Choose Edition
Single city or national packages for wider reach.
Compose Your Ad
Use abbreviations like PQM or HWC to save costs.
Enhancements
Decide on bold text or colored backgrounds for visibility.
Select Sunday Date
Sunday Soulmate is the most important day for ads.
Pay & Confirm
Secure payment via UPI or Cards. Save your Ad ID.
Rates change by city and format. Bangalore text ads start around ₹2,200.
"The online booking tool shows a live running total as you build your ad."
| Location | Format | Rate |
|---|---|---|
| Bangalore | Text (5 lines) | ₹2,200 |
| Bangalore | Display (Photo) | ₹4,000+ |
| Delhi/Mum | Text | ₹2,800+ |
Ad Types & Examples
Type 1: Classified Text
Budget-friendly. Charges are based on lines or words.
WANTED BRIDE: Brahmin, 28, 5'11", Software Engineer, Bangalore. WhatsApp: 98765XXXXX.
WANTED BRIDE: Professional seeks alliance. Contact for details.
Note: Specific details get responses.
Type 2: Classified Display
Booked by sq. cm. Allows photos and custom layouts for better visibility.
- * Passport-style Photos
- * Custom Borders
BRIDE WANTED
Engineer, 29
Yrs
Bangalore / 15 LPA
Writing Tips
What to Include
- ✓ Age, height, and qualification.
- ✓ Profession, income, and city.
What to Skip
- "Good-looking" or "Well-settled" (vague)
- "Respectable family" (subjective)
The Friday Deadline
Sunday cutoff is Friday around 4:00 PM. Plan ahead.
If you are booking through an agency, their deadline may be a little earlier than the TOI portal. This is because they need time to process your ad before submission. So it is always better to check their cutoff time in advance and not wait till the last moment.
Specific Situations
NRI Matches
Use national packages for wider reach across major Indian metros.
Second Marriage
Use dedicated sections for higher response from open profiles.
Community Specific
Book in community subsections (e.g. Lingayat) for focused results.
FAQs
How do I start my TOI Booking? ▼
Booking for a second marriage? ▼
Are there combo packages? ▼
What is Box Number? ▼
Property ad with photo? ▼
Ready to Book Your Ad?
Our team at Riyo Advertising provides strategic insights and official booking support for all your matrimonial needs.
Author: Saptak Chattopadhyay - Consultant.
Strategic insights for over 15 years. | April 18, 2026