The Indian Express 2026 Rates β Classified, Display, Matrimonial & Obituary agency rates, up to 15% off multi-city bookings. Confirmed within 30 minutes.
Starting Rates
The Indian Express Classified Rate Card |
Rates for The Indian Express Classified Advertisement w.e.f. 1st January, 2026 |
| All The Ad Rates are in per Sq Cm. |
| Editions | Min word | Rate(Rs.) | Extra Line Rate (Rs.) | Bold Box (%) | Classified Display Ad Rate(Rs.) | Scheme/Offers | ||
|---|---|---|---|---|---|---|---|---|
| B/W | Color | |||||||
| Mumbai | 20 | 390 | 30 | 10% | 185 | 195 | "2+1 | 5+3" |
| Delhi | 20 | 240 | 15 | 10% | 130 | 170 | "2+1 | 5+3" |
| Pune | 20 | 330 | 10 | 10% | 150 | 170 | "2+1 | 5+3" |
| Chandigarh | 20 | 330 | 20 | 10% | 150 | 175 | "2+1 | 5+3" |
| Nagpur | 20 | 85 | 10 | 10% | 50 | - | "2+1 | 5+3" |
| Gujrat | 20 | 100 | 10 | 10% | 75 | 85 | "2+1 | 5+3" |
| Lucknow | 20 | 45 | 10 | 10% | 45 | 65 | "2+1 | 5+3" |
Book your Indian Express ad online in classified, display, matrimonial, recruitment, obituary, property, and public notice categories β at agency rates, up to 15% off multi-city bookings. Call or WhatsApp 9821984000 and get a confirmed rate within 30 minutes.
The Indian Express
Classified Text
Rates From
Classified Display
Rates From
Main Paper Display
Rates From
Agency Discount
Off Multi-City Bookings
Urgent obituary or legal notice? Call 9821984000 before 12 PM for same-day publication.
Delhi Β· Mumbai Β· Pune Β· Chandigarh Β· Ahmedabad Β· Lucknow Β· Nagpur Β· Vadodara Β· Jaipur Β· Kolkata
Three things and you will get an exact price within minutes: your ad category , your edition, and your publication date. No need to go through the rate table, just call or WhatsApp us 9821984000 with these three details and we will quote you the Indian Express ad rate on the spot confirmed within a max of 30 minutes on working days.
Most Requested Combinations
*Rates vary by edition tier β Delhi/Mumbai sit at the top of each range, Lucknow/Nagpur/Vadodara at the bottom. Call for your exact edition figure.
Print advertising isn't competing with digital for attention β it's winning a different kind of attention entirely.
Time a reader can spend engaging with a newspaper rather than scrolling past an advertisement.
Attention you don't have to interrupt.
Your Indian Express advertisement appears inside an experience the reader has already chosen to engage with.
A digital ad may get a two-second glance between notifications. A Indian Express reader spends 20β40 minutes with the paper, making your newspaper ad part of what they're already paying attention to.
Choose Delhi , Mumbai or any of 10+ Indian Express editions to reach a defined city β without cookies, tracking permissions or changing platform rules.
Since 1932, The Indian Express has been a paper of record for editors, government and courts. Your ad appears next to advertising that people already trust β for categories like property, matrimonial, recruitment, and legal notices, that association works.
Newspapers are naturally shared β at home, in the office and in public spaces. A single Indian Express ad insertion can therefore reach more readers than the circulation number alone suggests.
Want to know which Indian Express edition and ad format fits your requirement?
Explore Indian Express Ad RatesFrom simple classifieds to premium newspaper positions, choose the format that fits your campaign.
Plain running-text ads charged per line β the most economical way to advertise in The Indian Express.
Best For
Matrimonial Β· Obituary Β· Name Change Β· Lost & Found
Add a photo, logo, colour and custom typography for stronger visibility within the classifieds section.
Best For
Property Β· Recruitment Β· Business Β· Education
Full-scale advertisements placed alongside editorial content across The Indian Express pages and editions.
Formats
ROP Β· Ear Panel Β· Strip Β· Half Page Β· Full Page
Front page, back page and full jacket wraps designed for maximum visibility and national impact.
Best For
National Launches Β· Major Brands Β· High-Impact Campaigns
Creative newspaper formats designed around your campaign idea, size and execution requirements.
Best For
Creative Concepts Β· Brand Campaigns Β· Custom Executions
Tell us what you're advertising, your city and budget. We'll suggest the suitable format and rate.
Get Recommendation βRates below are effective 1st January 2026, per edition tier. Confirm before ordering design, since position premiums and edition-specific surcharges can apply.
Our Rates
Up to 15% Off Multi-City Bookings
Minimum 5 lines
β Swipe horizontally to compare editions β
| Edition Tier | Rate Per Line |
|---|---|
| Delhi / Mumbai | βΉ40ββΉ85 |
| Pune / Chandigarh / Ahmedabad / Jaipur / Kolkata | βΉ25ββΉ60 |
| Lucknow / Nagpur / Vadodara | βΉ16ββΉ40 |
Minimum size: 3 Γ 5 cm
β Swipe horizontally to compare editions β
| Edition Tier | Rate Per Sq.cm |
|---|---|
| Metro Editions (Delhi, Mumbai, Pune) | βΉ380ββΉ3,500 |
| Other Editions | βΉ16ββΉ380 |
Stackable offers on first bookings, repeats, and bulk insertions
| Package | Category | Terms |
|---|---|---|
| First Booking Offer | All | Flat 5% off invoice total |
| Repeat Booking Discount | All | Flat 10% off automatically on subsequent campaigns |
| Bulk Insertion Offer | All | Buy 4 insertions, get the 5th free |
| Matrimonial Multi-City | Matrimonial | Book 2 cities, receive 2 free insertions in partner editions |
| Multi-City Bundle Discount | All (3+ editions) | Up to 15% off combined card rate |
Minimum sizes and package references for common formats
| Size | Dimensions | Area | Built For |
|---|---|---|---|
| Minimum | 4Γ5 cm | 20 sq.cm | Pointer ads, legal notices, statutory declarations |
| Standard | 10Γ10 cm | 100 sq.cm | Local promotions, admissions, offers |
| Quarter Page | 12Γ20 cm | 240 sq.cm | Offers, recruitment drives, real estate launches |
| Half Page | Vertical/Horizontal | Package-priced | Project launches, festive campaigns |
| Full Page | 32.9Γ52.5 cm | Package-priced | Launches, brand statements, government notices |
| Jacket / Front Wrap | β | βΉ85 lakhs+ per insert | Major brand launches |
| Custom | Any size above minimum | Billed per sq.cm | Front-page strips, column listings |
Front page minimum size is 240 sq.cm. Half and full pages are package-priced (reference range βΉ60,000 to βΉ55 lakhs+ depending on edition). Jacket and Skybus are premium formats booked 5β7 days in advance. Call for current package rates.
Need the exact rate for your ad?
Final rates depend on category, edition, size, date and position. Confirm the applicable rate before finalising your advertisement.
Premium Display Advertising
Rates per sq.cm Β· Final pricing varies by page, position and edition.
| Edition | Base Rate | Front Page | Page 3 |
|---|---|---|---|
| Delhi | βΉ400ββΉ800+ | βΉ5,000+ | βΉ6,000+ |
| Mumbai | βΉ400ββΉ800+ | βΉ5,000+ | βΉ6,000+ |
| Pune | βΉ360ββΉ600+ | βΉ4,000+ | βΉ4,500+ |
| Ahmedabad | βΉ360ββΉ600+ | βΉ3,500+ | βΉ4,000+ |
| Chandigarh | βΉ360ββΉ600+ | βΉ3,500+ | βΉ4,000+ |
| Kolkata | βΉ360ββΉ600+ | βΉ3,500+ | βΉ4,000+ |
| Lucknow / Nagpur / Vadodara | βΉ360ββΉ500+ | βΉ3,000+ | βΉ3,500+ |
Popular Packages
Choose a single-city, regional or multi-city matrimonial package.
Book 2 Get 2 Free: Applies to most matrimonial packages β effectively reducing the average insertion cost when your ad runs across multiple Sundays.
Riyo consistently offers cheaper rates than direct agency bookings (up to 15% on multi-city agencies) as well as stacking offers on repeat bookings, the first booking and bulk insertions.
Save Up To
A North & West matrimonial package across 4 Sundays works out to roughly βΉ790 per city β significantly less than the single-city cost.
The Indian Express publishes from 10+ editions across India. Metro editions offer wider circulation and readership, while regional editions provide a cost-effective way to target specific local markets.
High circulation & major city coverage
Delhi
NCR
Mumbai
Maharashtra
Pune
Maharashtra
Ahmedabad
Gujarat
Chandigarh
Punjab
Kolkata
West Bengal
Cost-effective local & regional targeting
Every edition has its own category-wise rate card
Tell us your edition, ad category and publication date β we'll confirm the exact applicable rate.
Match your advertisement with the Indian Express section your target audience is most likely to read.
Recruitment
Reaches corporate, manufacturing, IT, and administrative professionals looking for job opportunities.
Real Estate
Real estate listings targeted to serious weekend buyers and sellers.
Education
Education sector admission drives and academic-year appointments.
Lifestyle & Brand
Premium branding and luxury retail targeted to high-income households.
Combined Editions
Book across Delhi, Mumbai, Pune, and other editions for up to 15% off combined rates.
Tell us your category and target city. We'll recommend the right Indian Express section and publication day.
Call 9821984000 βAlso under The Indian Express
More advertising sections
Since 1932, The Indian Express has been a paper of record for editors, government and courts, under the masthead of 'Journalism of Courage'.
North & West India
Strong Delhi-Mumbai corridor readership
Professional
Educated, decision-making readers
English-Literate
English news readers
High Intent
Category-focused readers
The Indian Express is read by educated, professional, decision-making people across Delhi, Mumbai, Pune, Ahmedabad, Chandigarh, Kolkata, Lucknow, Nagpur and Vadodara. Its readers are searching, not just skimming: families looking at Sunday's matrimonial listings; job seekers reading Wednesday's Express Opportunities; property readers reading all the sections that are relevant all week β so it is no surprise why matrimonial, recruitment, and property ads always do well here.
Delhi, Mumbai and other metros deliver larger single-city audiences for high-reach campaigns.
Target specific regional markets without paying for national reach your campaign doesn't need.
No login. No office visit. Simply get your rate, send your ad details and confirm your booking.
Call or WhatsApp us with your ad category, edition and publication date. We'll share the exact rate.
Send your content through WhatsApp or email. We'll format your advertisement correctly and send you a proof for approval.
Pay securely via UPI, NEFT, card or cheque. Receive your booking reference and GST invoice after confirmation.
Ready to Book?
Share your category and city β we'll help with the rest.
Submit early to secure your preferred publication date.
Classified Text
1 day before
Classified Display
2 days before
Display + Creative
3β5 working days
Express Opportunities
2 days before
Sunday Matrimonial
Same-week possible
Urgent Obituary
Call before 12 PM
Choose the publication day that best matches reader intent, supplement availability and booking deadlines.
β Swipe horizontally to view all details β
| Category | Best Day | Why | Deadline |
|---|---|---|---|
| Recruitment | Wednesday | Express Opportunities β peak job-seeker readership. | 2 days advance |
| Matrimonial | Sunday | Highest matrimonial classified readership. | Same-week possible |
| Property | Saturday | Express Estates β serious weekend buyers. | 2 days advance |
| Education | Monday | iE Campus publication day. | 2 days advance |
| Lifestyle / Brand | Sunday | Eye supplement β highest weekend readership. | Confirm with desk |
| Tender / Public Notice | Any weekday | Delhi edition preferred by government/PSU. | 2β3 working days |
| Lost Documents / Name Change | Any day | Legal requirement, not response-driven. | 1β2 days; affidavit first |
| Obituary | Any day | Timing determined by bereavement. | Same day Β· before 12 PM |
A highly effective target audience for recruiting, the Indian Express reaches professionals, corporates, education and government in Delhi, Mumbai, Pune, Ahmedabad, Chandigarh, Kolkata, Lucknow, Nagpur and Vadodara.
Put the job title first.
Include company name unless the search is confidential.
Mention key qualifications and years of experience.
Add location β city, hybrid or remote.
Include a clear salary range.
Finish with a simple application method.
Best Recruitment Periods
Post-New Year/post-appraisal (JanβMar) and mid-year drives (JulβSep) are strongest. Avoid the festive slowdown (Oct) and summer lull (May).
Common mistakes that reduce response quality
Express Opportunities publishes Wednesday; Sunday classifieds are the strong second option. A general weekday page is the weak slot.
Loses 30β40% of qualified candidates immediately.
A Delhi vacancy placed only in the Pune edition reaches the wrong city entirely.
"Software Engineer β Delhi β βΉ8β12L" gets read. "Staff Needed" gets scrolled past.
Display with your company logo outperforms plain text for executive hiring.
2β4 insertions over 3β4 weeks beat a single run significantly.
Terms to avoid: Age limits (use "2β5 years experience"), gender exclusions ("Male only," "Salesman"), appearance requirements ("fair complexion," "good-looking"), marital status preferences, regional exclusions ("Locals only"), and misleading titles. The Express editorial desk rejects ads containing these β a missed week and a delayed hire.
The Sunday edition produces the largest matrimonial response with families actively looking. If you have a budget, reserve 2-4 back to back Sundays, response increases week to week and the Book 2 Get 2 Free multi-city promotion cuts expenses in half.
Matrimonial Offer
Book 2, Get 2 Free
4 Sundays for the cost of 2*
| Package | Editions Covered | 5-Line Rate |
|---|---|---|
| Delhi Only | Indian Express Delhi | βΉ40ββΉ85/line |
| Mumbai Only | Indian Express Mumbai | βΉ40ββΉ85/line |
| Metro Combo | Delhi + Mumbai + Pune | βΉ4,200 |
|
North & West
Popular
|
Delhi + Chandigarh + Jaipur + Lucknow + Ahmedabad + Mumbai + Pune + Nagpur + Vadodara | βΉ7,900 |
| Pan India | All Indian Express editions | βΉ9,950 |
Package availability and promotional offers may vary by edition and publication date. Confirm the applicable offer before booking.
This is not anytime in the day of year. We have had thousands of bereavement bookings and have made it as easy as it can be.
Minimum Size
βΉ7,200
3 Γ 5 cm Β· Delhi
15 sq.cm Γ βΉ480
With Photo
βΉ28,800
Standard 6 Γ 8 cm
48 sq.cm Γ βΉ600
Urgent Release
Same Day
Subject to availability
Submit before 12 PM
Supporting Document
Death certificate or doctor's note.
Photograph
A clear phone-quality photo is usually sufficient for standard sizes.
Check the proof carefully before approval
Review every name, date, venue, prayer-meeting time and service detail before submission. Once the newspaper has been published, corrections cannot be made to that printed edition.
Same-Day Obituary
When publication is urgent, call directly rather than waiting for a WhatsApp response. We'll check the available release window immediately.
Call Booking Desk
9821984000
Quick Process
Same-day publication is subject to submission time, edition availability and newspaper approval.
Indian Express is a registered newspaper/bulletin for statutory legal notices which is accepted by Courts, Company Registrars, financial institutions and Government bodies.
Recommended Booking Window
Don't leave a legal or regulatory notice until the day before the deadline. Allow time for checking, proof approval and publication scheduling.
Years of Experience
Indian Express advertising support since 2003.
Ads Booked
Across matrimonial, recruitment, property, obituary and display.
Average Rating
Rate confirmation, proof approval and post-publication support.
From choosing the right edition to receiving your final tearsheet, one team handles the complete booking process.
Competitive rates for classified and multi-city display campaigns.
Delhi, Mumbai, Pune or multiple editions β manage them through one point of contact.
We tell you before you book, not after β so you know the best supplement and day for your category.
Properly drafted wording for Public Notice, Name Change and Lost Document at no extra cost.
No print will go out without your signature on the design and wording.
Priority desk support before 12 PM for urgent obituary and legal-notice bookings.
Call or WhatsApp with your category, edition and date for a confirmed rate within 30 minutes.
Within 48-72 hours, an e-tearsheet is scanned and sent without any manual follow-up.
Plan multiple newspaper placements through one booking desk, with separate publication confirmation where applicable.
9821984000 β| Newspaper | Language | Best For |
|---|---|---|
| Times of India | English | Pan-India business and general reach |
| Hindustan Times | English | Delhi-NCR and North India audience |
| The Hindu | English | South India editorial and statutory reach |
| Economic Times | English | Business, finance, and corporate notices |
| Navhind Times | English | Goa regional reach |
| Loksatta | Marathi | Maharashtra Marathi readership |
Everything you need to know about Indian Express ad rates, booking, deadlines, corrections and publication.
Booking process and publication support
Yes β a GST invoice is issued for every booking, with your GSTIN included on request.
Yes β Riyo Advertising has been an authorised booking partner since 2003, having handled over 10,000 bookings. Every release carries a unique reference ID and a GST invoice.
You receive a softcopy tearsheet by email within 48β72 hours of publication β the scanned proof accepted for legal filings and regulatory records.
Indian Express advertising costs and packages
Text classifieds start at βΉ16 to βΉ85 per line (minimum 5 lines). Classified display starts from βΉ16 to βΉ3,500 per sq.cm depending on the edition. Metro editions (Delhi, Mumbai) are priced higher than regional ones.
Jacket ads start from βΉ85 lakhs per insert; half and full pages are package-priced from roughly βΉ60,000 to βΉ55 lakhs+ depending on edition. Call 9821984000 for current package rates β these are premium formats booked 5β7 days ahead.
Classified text in a Lucknow/Nagpur/Vadodara-tier edition starts from βΉ16/line. Stack the offers: 5% off your first booking, 10% off repeats, Buy 4 Get 1 Free on bulk insertions.
Preparing and checking your advertisement
Before printing, we can usually correct it if you catch it quickly β call immediately. After publication, no changes are possible, which is why we share a proof before every release.
Call or WhatsApp 9821984000 with category, edition, and date. You get a discount-inclusive quote and a formatted layout to review before anything publishes.
Same-day bookings and publication turnaround
For obituaries and urgent legal notices, yes β call before 12 PM and confirm the day's cutoff. Standard classified and display formats need 2 working days; premium placements need 5β7 days.
Wednesday β Express Opportunities, reaching corporate, manufacturing, IT, and administrative professionals specifically.
10+ editions: Delhi, Mumbai, Pune, Chandigarh, Ahmedabad, Lucknow, Nagpur, Vadodara, Jaipur, and Kolkata. Multi-city bundles get up to 15% off.
Categories
Matrimonial, property, recruitment, name change, obituary and more β live per-city rates.
Choose a category first, then preview the city-specific rate card and booking flow.
38 editions across India
Find Indian Express advertising rates, category guides, edition-wise pricing and booking options for 2026.
Express Opportunities Wednesday placements for corporate hiring; free drafting and format guidance included.
View Recruitment Ads βSaturday classified and display listings read by serious weekend buyers.
View Property Ads βDelhi-edition statutory, DRT, and NCLT placements; affidavit and wording handled correctly.
View Public Notice Ads βSame-day priority condolence notices; call before 12 PM, proof shared before print.
View Obituary Ads βSunday placements with Book 2 Get 2 Free multi-city offer.
View Matrimonial Ads βLegally correct wording drafted from your affidavit or document copy.
View Name Change Ads βMonday admissions placements across North India.
View Education Ads βShare your category, edition and publication date. We respond within 30 minutes on working days.
360Β° ADVERTISING
Integrated advertising solutions that create impact, build trust & drive growth.
Call Riyo Advertising now to plan, design and book your next campaign in minutes.
One agency handling all bookings across India for seamless ad publishing.
Planning, rate guidance, creative drafting, and ad release handled completely for you.
Special combo offers and negotiated rates to reduce your advertising cost.
Quick processing for time-bound ads like name change, legal notices, and tender publications.
Fill the form below and our team will contact you shortly.
Urgent ads accepted for earliest possible publication based on newspaper deadlines.