It's based on the ad type, edition, and any additions you choose. Classified Text Ads begin from about ₹15 - ₹80 per line (the most affordable type of advertising for personal notices, name changes, etc). Classified Display Ads (with logos, borders, custom designs) start from around ₹380 per sq cm in regional editions, and can be up to around ₹3,800 per sq cm in premium metro editions like Mumbai and Delhi. To get an exact quote, please contact Riyo Advertising.

The Sunday edition is the best day any time for publishing a Matrimonial advertisement in The Indian Express. The Sunday edition has the greatest circulation of the week, and includes a special matrimonial section that attracts the most number of replies from potential brides, grooms and parents. This ensures that your advertisement reaches the largest relevant audience.

Yes, absolutely. You can choose multiple cities (such as Mumbai + Pune + Ahmedabad, or Delhi + Chandigarh + Lucknow) or do an All India package (covering all major cities) through our platform. Combo Packages are generally much cheaper than advertising in individual editions, and we can guide you to the most economical edition mix for your target geography.

A Classified Text Ad is text run-on in the classifieds column. This is the most cost-effective method and perfect for personal ads, matrimonials, name changes and basic business ads. It can be enhanced with bold text and background colour at an extra cost. A Classified Display Ad is a much more visually impressive ad - it can contain company logos, unique typography, graphics, colour backgrounds, and text boxes. It is priced per square centimetre of space taken up and is suitable for job advertisements, real estate listings, advertising for educational institutions and any other ad that needs to stand out.

Yes. For Change of Name (Name Change) ads, a scanned copy of an Affidavit (not more than 6 months old) is required to be submitted and sworn before a First Class Magistrate or Notary Public and the ad will be published only after it has been verified. This applies to all newspapers in India. We will advise you on the format of the affidavit required and will ensure your document is in accordance with the Indian Express publication standards.

We suggest that you book and pay for your advertisement at least 48 hours (2 days) before the date of publication, for weekdays. If you wish to run an advertisement in the Sunday edition - which is very popular for Matrimonial and general classified advertisements - and in premium supplement pages such as Express Property (Saturday) and Express Recruit (Wednesday), we recommend booking 3-4 days in advance to ensure placement in your preferred location and on your desired date.

Yes. Riyo Advertising offers a range of bulk and loyalty discounts including our 'Buy 4, Get 1 Free' on select categories, a Flat 5% discount for new customers, a Flat 10% loyalty discount on second booking and also concession rates for Obituary, Tribute and Public Notice. We also offer corporate and agency clients with large volumes of bookings the option to discuss tailor-made volume discounts with our business development group.

You can check your ad after publication through the Indian Express e-paper (available at indianexpress.com/epaper) for your particular city edition. The print edition of the newspaper on the date of publication can also be referred to. Riyo Advertising offers an immediate digital booking confirmation receipt at the time of payment, and we can also provide a clipping or screenshot of your ad after publication, if requested.

The most effective supplements for targeting the professional market are Express Recruit (Wednesday and Sunday editions) for employer branding and corporate recruitment, Express Property (Saturday and Sunday) for real estate development and property listings, and the Business and Financial pages of the main newspaper for public notices, statutory announcements, tenders and regulatory compliance advertisements. For launching new products and brands, the Sunday Express and Eye supplement offers the largest and most attentive weekend readership.

The Indian Express e-paper is a digital replica of the print paper, so all print ads are displayed in the e-paper without additional charges. But The Indian Express Group does provide separate digital display advertising opportunities on indianexpress.com, such as banners, native and video. If you would like to run a digital and print advertising campaign, our media sales team can offer an integrated media plan, including both the print and digital assets of The Indian Express. For current rates, please contact us.

A double-column advertisement of 6.34 cm (width) x 5 cm (height) is 31.7 sq cm in area. The rates for Indian Express in metro editions for the Weekend Premium placement (Friday - Sunday) vary by city. For the Mumbai or Delhi editions, weekend rates for main paper display are in the range of ₹600 - ₹820+ per sq cm, which translates to an approximate cost of ₹19,020 - ₹26,000 per insertion (depending on edition and page position). Lower rates apply in smaller cities. For 'Weekend Combo' packages that include rates for multiple cities, please contact Riyo Advertising.

We suggest placing Tender Notices and Invitation for Bid ads in the Public Notice / Business section of the main newspaper for maximum exposure to procurement decision-makers, government officials and corporate leaders. Rates for 2026 are approximately as follows - Kolkata Edition - ₹300 - ₹460 per sq cm and Delhi Edition - ₹520 - ₹780 per sq cm. We offer special packages for cross-border and international agencies. Please send us your draft ad copy and the dates you would like to run the ad for a quotation and a Kolkata + Delhi combination that is the most cost-effective for you.

The Indian Express Mumbai edition Recruit section is published on Wednesday and Sunday. The minimum size for a Classified Display ad is 3x5 cm and it starts at about ₹1,050 - ₹1,400 per sq cm in the Mumbai edition. To be published on Wednesday, you need to place your booking, ad copy and payment by Monday, 4:00 PM. For Sunday, it's Friday, 4:00 PM. Our experts are here to help you with the design of your ad and the copy, to make sure your job posting is effective and reaches quality candidates.

Full-page (non-classified) display ads are booked through Riyo Advertising's Display Advertising Division, which offers access to The Indian Express's prime inventory. The cost of a national full-page ad in all major editions of The Indian Express is around ₹1.10 Crore or more, while the full-page rates for specific cities vary. Riyo Advertising is a TOI Authorised Booking partner, so you get direct access to TOI inventory and professional creative layout support, without the hassle of dealing with direct corporate bookings. Please reach out to our Display Ad Expert for a media plan, creative assistance and latest rates.

An average Matrimonial ad for a professionally qualified prospect is about 4 to 6 lines including important information such as religion, caste (if applicable), age, height, education, profession and contact details. The cost for a Matrimonial ad in the Delhi Sunday edition is the first 5 lines for about ₹700 - ₹1,100. Opting for a Bold Header (your daughter's religion/community as the headline) or Background Colour will add around 15-20% to the cost but will make your ad stand out in the classifieds column and will usually result in a greater number of suitable responses. You can book this from our website, under the Matrimonial section, publishing on Sunday for best results.

The Express Education supplement (Monday edition) is most targeted and economical for education and admissions advertising, as this is where students and parents are actively researching education options. The cost of an Express Education Classified Display Ad of 10 sq cm in Mumbai or Delhi is around ₹750 - ₹1,100 per sq cm (rates vary with edition and position). Brand-building institutions can benefit from a Main Paper Display ad (Monday or Sunday) and Express Education classified display ad (Monday) combination for a 'two-touch' effect: reaching the active searcher and the mainstream audience. Our media team will work with you to develop an Admissions Campaign Media Plan that includes the dates before your submission deadline, in a combination of editions with the best combination rates.

A Name Change is one of the popular categories of Indian Express Classified ads. You have to first get your Notarised Affidavit in the correct format for name change (we can provide you the required format). Subsequently, you can book the ad on our website in the Name Change / Change of Name category. The cost for a typical 3-4 lines name change classified text ad is around ₹200 - ₹500 (depending on the edition). Please check with our support team for ads to be published on the same day / next day as rush processing is available in some editions and on some days depending on the availability of space. Name Change advertisements can be placed anytime during the week.