Need to book a Navbharat Times ad? Call or WhatsApp 9821984000 — tell us the category, edition, and date. We confirm the rate, share a proof, and handle the rest.
Editions: Delhi · Mumbai · Lucknow · Jaipur · Chandigarh · Bhopal · Patna · Ranchi · and 8+ more
Navbharat Times classified ads have a minimum entry point of 5 Lines. The rate card includes four columns: Minimum Line requirement, 5-Line Rate (INR), Extra Line Rate (INR) and Classified Display Ad Rate per sq cm. This is dependent on the city edition (Delhi, Mumbai, Lucknow). Call Riyo Advertising on 9821984000 for guaranteed 2026 NBT classified rate cards by edition.
Navbharat Times uses a 4-column classified rate card — the same structure as Economic Times and Business Standard — making it easy to calculate costs for any ad length.
| Column | Description | What It Means |
|---|---|---|
| Min Line | Minimum lines required | Lowest entry point for classified text |
| 5 Line Rate (INR) | Package cost for 5-line ad | Most common classified text entry point |
| Extra Line Rate (INR) | Cost per additional line | Add lines above minimum at this rate |
| Classified Display Rate | Per sq cm | Visual format with logo and design |
For 5-line minimum: Pay the 5-Line Rate
For ads above 5 lines: 5-Line Rate + (extra lines × Extra Line Rate)
Example — 5-line ad:
Total = 5-Line Rate (direct)
Example — 8-line ad:
Total = 5-Line Rate + (3 × Extra Line Rate)
NBT classified ads cover 12 major categories — the broadest category coverage of any newspaper in this series.
| Category | Format | Best Day | Primary Reader |
|---|---|---|---|
| Property (Sale/Rent/Lease) | Text or Display | Saturday, Sunday | Hindi-speaking NCR/UP buyers |
| Recruitment and Jobs | Text or Display | Monday, Tuesday | Hindi workforce across editions |
| Matrimonial | Text or Display | Sunday | Hindi-speaking families |
| Name Change and Legal | Text | Any weekday | Individuals, corporate directors |
| Obituary and Remembrance | Text or Display | Any day — same-day | Hindi community families |
| Personal Announcements | Text | Any day | Individuals |
| Business and Services | Text or Display | Monday–Wednesday | Hindi SME and business community |
| Vehicles | Text or Display | Saturday, Sunday | Car buyers and sellers |
| Education and Coaching | Text or Display | Monday | Students and parents |
| Travel and Tourism | Display | Friday, Saturday | Weekend planning readers |
| Events and Greetings | Display | Thursday–Saturday | Pre-event announcements |
| Automobile | Text or Display | Saturday | Vehicle buyers |
| Choose Classified Text When | Choose Classified Display When |
|---|---|
| Name change — legal proof | Recruitment with company logo |
| Lost and found | Property with project image |
| Obituary (personal) | Matrimonial with family photo |
| Simple legal notice | Business promotion with branding |
| Budget is the primary concern | Response rate is the primary goal |
| Who Books | Category | Why NBT |
|---|---|---|
| Hindi-speaking families | Matrimonial | Largest Hindi matrimonial reach in Delhi |
| Real estate developers | Property | NCR and UP Hindi property buyers |
| Businesses and SMEs | Business, recruitment | Hindi-speaking business community |
| Individuals | Name change, obituary | Times Group credibility for legal proof |
| Government bodies | Public notice | Delhi and UP political capital readership |
| Educational institutions | Admissions, coaching | UP student and parent audience |
| Vehicle dealers | Automobiles | Hindi-speaking vehicle buyers in NCR |
| Category | Best Day | Reason |
|---|---|---|
| Matrimonial | Sunday | Peak Hindi family readership across Delhi |
| Property | Saturday, Sunday | Weekend home-buying decision day |
| Recruitment | Monday, Tuesday | Active job consideration at week start |
| Education | Monday | Start-of-week career and admission planning |
| Obituary | Any day — same-day | Time-sensitive priority processing |
| Name Change | Any weekday | Legal — day independent |
| Business | Monday–Wednesday | Business week engagement |
| Vehicles | Saturday | Weekend vehicle browsing |
| Events | Thursday–Saturday | Pre-event announcement timing |
Navbharat Times is published by Bennett, Coleman and Co. Ltd. — the same Times Group that publishes the Times of India and Economic Times. This gives NBT classified ads the institutional credibility of India's most trusted media brand, delivered in Hindi to India's most influential Hindi-reading cities — Delhi (political capital) and Mumbai (commercial capital).
| Reason | Detail |
|---|---|
| Times Group credibility | Same publisher as TOI and ET |
| Delhi 22 lakh readership | Largest Hindi newspaper readership in India's capital |
| Decision-maker audience | Delhi IAS, bureaucrats, policymakers read NBT |
| Hindi language | Only Hindi Times Group newspaper — unique positioning |
| NCR + Mumbai + UP coverage | Three premium Hindi markets in one newspaper |
| 5% first-booking discount | Confirmed online discount structure |
| Offer | Discount | Condition |
|---|---|---|
| First classified ad | 5% flat | First-time booking online |
| Second booking | 10% off | Second ad booked online |
| Buy 4 ads | Get 1 free | Multiple ads across India |
| Multi-edition / multi-day | Special package rates | Multiple cities or dates |
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