All 11 editions. All 28 categories. Classified or display — 15–35% below counter rates, guaranteed, with free ad drafting and proof before print. Over 10,000 ads booked since 2003.
Every Lokmat ad is one of three formats. Each sits in a different part of the paper, is billed differently, and serves a different goal. Pick the format first — the rate follows. Not sure? Call 9821984000 and describe what you're trying to do.
Choose the correct size based on your message type. Front Page has specific dimension constraints.
| Size | Dimensions | Area | Built For |
|---|---|---|---|
| Minimum | 4 cm Width × 5 cm Height | 20 sq.cm | Pointer ads, legal notices, small updates |
| Standard | 10 cm Width × 10 cm Height | 100 sq.cm | Local promotions, school admissions, retailers |
| Quarter Page | 16 cm Width × 25 cm Height | 400 sq.cm | Coaching institutes, recruitment drives, festive offers |
| Half Page | 32.9 cm Width × 25 cm Height | ~822 sq.cm | Real estate project launches, automobile releases |
| Full Page | 32.9 cm Width × 52 cm Height | ~1,711 sq.cm | Brand statement, government notices, major launches |
| Custom Sizes | Any custom width & height above minimum | Billed per sq.cm | Strips, vertical columns, creative layouts |
* Front Page options: 12×20 cm · 16×25 cm · Full Front Page 32.9×32.5 cm.
* Full pages are priced as negotiated packages, not per sq.cm — reference: Mumbai ₹35,000–₹85,000, Pune ₹30,000–₹70,000 depending on position. Call 9821984000 for the Kolhapur full-page package rate.
Three things used to be hard — decide the rate, draft the ad, confirm the booking. Here's how each works with Riyo Advertising.
The 9 most-booked categories in detail. Every category can be booked in one call.
Best day: Wednesday (Appointment supplement) · Deadline: Monday 4 PM
Wednesday is the day to hire through Lokmat — the Appointment supplement is read by active job-seekers across Western Maharashtra. Min size 8×10 cm: ₹200/sq.cm B&W / ₹220 Colour (Kolhapur) · other editions ₹85–₹500. Combo package discounts are available for multiple insertions.
Best days: Saturday & Sunday (Publishes daily)
Property decisions happen at the weekend — major real estate developers concentrate their colour and B&W bookings on Saturday & Sunday. Display Rate (Kolhapur): ₹590/sq.cm B&W · ₹1,180 Colour.
Same-day release available
Obituary bookings are handled with highest sensitivity and priority. Lokmat's obituary section is one of the most closely read parts of the paper in Maharashtra. Call 9821984000 before 12 PM for same-day release. Min size 4×5 cm; priced on display card with concessional rates available.
Accepted by Courts, Banks, Registrars & Government Bodies
Lokmat carries legal validity across Maharashtra and Goa; its Tender section is widely accepted. Min size 8×5 cm: ₹590/sq.cm B&W (Kolhapur) · other editions ₹165–₹1,800 · Deadline: 2–3 working days · Notary or company secretary signature and stamp required.
Best day: Sunday
Sunday reaches Maharashtra's highest family readership window for matchmaking. Classified text starts from ₹245 for 4 lines; Book 2 Get 2 Free insertions package available.
Any day · Notarised affidavit copy mandatory
Email the affidavit or gazette photocopy to info@riyoadvertising.com. We draft the legally correct wording and guide you to the most economical format.
Any day · Frequently legally required for document reissue
Lost passport, degree certificate, marksheet, share certificate, property document — a published notice is mandatory for reissue. Classified text format keeps this affordable; we draft the correct legal text for you.
All days · Peak June–July admission season
Coaching institutes and colleges get consistent visibility across Kolhapur, Sangli, Satara, and neighboring towns. Billed on the display card.
Wednesday & Sunday
Twice-weekly Appointment section slots connecting local Maharashtra talent with international recruitment opportunities.
One of India's most-read Marathi dailies — in one minute.
Founded in 1971, Lokmat is the Marathi daily advertisers in Maharashtra ask for by name. It prints from 11 city editions with 10 themed supplements, and the Kolhapur edition carries a certified circulation of 1,42,858 copies (Audit Bureau of Circulations) across Kolhapur, Sangli, Satara, Karad, and Ichalkaranji.
For matrimonial, property, recruitment and public notices in Maharashtra, the newspaper isn't optional — it's the medium the response actually comes from.
Booking it, though, was never simple — the published rate card runs to thousands of line items. That's the problem Riyo Advertising has solved since 2003: one call to 9821984000 gets the exact rate, 15–35% below counter, free drafting, a proof before print, and the tearsheet after publication.
Lokmat has 10 supplements that run alongside the main paper — each with its own readership, rate card, and day of the week. Booking the right supplement matters as much as the right day. Not sure which fits? Call 9821984000 — we'll match your audience to the section in one call.
Rates effective January 2026. Classified text per insertion; display per sq.cm. Booking through Riyo is 15–35% below counter rates. Kolhapur plus the three largest editions are shown — tap "Show all editions" for the full card.
| Edition | 4 Lines (₹) | 7 Lines (₹) | Extra Line (₹) | Classified Display B&W (₹/sq.cm) |
|---|---|---|---|---|
| Kolhapur ★ | 245 | 285 | 50 | 295 |
| Mumbai | 950 | 1,150 | 125 | 467.5 |
| Pune | 770 | 880 | 130 | 900 |
| Nagpur | 680 | 750 | 110 | 420 |
| Aurangabad | 725 | 825 | 100 | 432.5 |
| Kokan | 110 | 140 | 40 | — |
| Nashik | 700 | 800 | 100 | 237.5 |
| Jalgaon | 525 | 715 | 110 | 247.5 |
| Solapur | 235 | 275 | 60 | 107.5 |
| Ahmednagar | 155 | 210 | 35 | 82.5 |
| Akola | 260 | 310 | 50 | 112.5 |
| Goa | 140 | 175 | 35 | 95 |
| Delhi | 50 | 60 | 10 | 50 |
| Edition | B&W (₹/sq.cm) | Colour (₹/sq.cm) |
|---|---|---|
| Kolhapur ★ | 200 | 220 |
| Mumbai | 340 | 374 |
| Pune | 500 | 550 |
| Nagpur | 300 | 330 |
| Aurangabad | 290 | 319 |
| Nashik | 205 | 226 |
| Jalgaon | 215 | 237 |
| Solapur | 110 | 121 |
| Ahmednagar | 85 | 94 |
| Akola | 130 | 143 |
| Goa | 95 | 105 |
Publishes Wednesday (Appointment Supplement) · Book by Monday 4 PM · Min size 8×10 cm.
| Edition | Tender B&W (₹/sq.cm) | Tender Classified Display (₹/sq.cm) | Public Notice B&W (₹/sq.cm) |
|---|---|---|---|
| Kolhapur ★ | 590 | 738 | 590 |
| Mumbai | 935 | 1,169 | 935 |
| Pune | 1,800 | 2,250 | 1,800 |
| Nagpur | 840 | 1,050 | 840 |
| Ahmednagar | 165 | 206 | 165 |
| Aurangabad | 865 | 1,081 | 865 |
| Nashik | 475 | 594 | 475 |
| Jalgaon | 495 | 619 | 495 |
| Solapur | 215 | 269 | 215 |
| Akola | 225 | 281 | 225 |
| Goa | 190 | 238 | 190 |
| Edition | Basic B&W (₹/sq.cm) | Basic Colour (₹/sq.cm) | Pg 3/Back B&W (₹/sq.cm) | Pg 3/Back Colour (₹/sq.cm) | Inside B&W (₹/sq.cm) | Inside Colour (₹/sq.cm) |
|---|---|---|---|---|---|---|
| Kolhapur ★ | 590 | 1,180 | 826 | 1,652 | 738 | 1,475 |
| Mumbai | 935 | 1,870 | 1,309 | 2,618 | 1,169 | 2,338 |
| Pune | 1,800 | 3,600 | 2,520 | 5,040 | 2,250 | 4,500 |
| Nagpur | 840 | 1,680 | 1,176 | 2,352 | 1,050 | 2,100 |
| Aurangabad | 865 | 1,730 | 1,211 | 2,422 | 1,081 | 2,163 |
| Nashik | 475 | 950 | 665 | 1,330 | 594 | 1,188 |
| Jalgaon | 495 | 990 | 693 | 1,386 | 619 | 1,238 |
| Solapur | 215 | 430 | 301 | 602 | 269 | 538 |
| Ahmednagar | 165 | 330 | 231 | 462 | 206 | 413 |
| Akola | 225 | 450 | 315 | 630 | 281 | 563 |
| Goa | 190 | 380 | 266 | 532 | 238 | 475 |
| Package Type | Target Category | Discount Details / Special Terms |
|---|---|---|
| Economy Classified Booking | Classified Text / Lineage | Bookings often release for under ₹1,500 per insertion |
| Matrimonial Special Combo | Matrimonial | Book 2 Ads, Get 2 Free insertions (4 consecutive Sundays) |
| Multi-edition Combo Bundle | All Categories | Up to 15% off combo bookings when selecting multiple Lokmat editions |
| Multi-Insertion Wednesday Package | Recruitment / Appointment | Discounted packages for running job ads across 2–4 Wednesdays |
| First-Time Customer Offer | All Categories | Flat 5% off on your first ad booking with Riyo Advertising |
| Repeat Advertiser Benefit | All Categories | Flat 10% off automatically applied on repeat bookings |
| Thanksgiving Packages | Obituary / Memorial | Concessional flat rates; ready-made condolence layout samples available |
⚠ Rates are dynamic — from ₹245 up to ₹15 lakhs depending on format and city. Official rate PDFs available for every category. Call 9821984000 to verify before booking.
Use these pre-formatted templates to draft your ad content. Share your selection with us, and we will format it exactly for print.
WANTED: [Job Title] for [Company Name], [Location, Kolhapur/Maharashtra]. Experience: [X] years. Qualification: [Degree/Diploma]. Salary: ₹[Range]. Apply with resume to [Email/Phone] by [Date].
FOR SALE/RENT: [BHK] Flat/Villa, [Sq.ft], [Locality], Kolhapur. [Amenities/Floor]. Price: ₹[Amount]. Contact: [Phone]
[Community] family seeks alliance for [son/daughter], [Age] yrs, [Height], [Education/Profession]. Contact: [Phone/Email]
NOTICE is hereby given that [Subject Matter]. Reference: [Document/Tender No.]. Any person having claim or objection may contact [Name/Advocate] at [Address] within [X] days.
[Name], beloved [relation], passed away peacefully on [Date], aged [Age]. Deeply mourned by [Family Names]. Prayer meet: [Date, Time, Venue].
LOST: [Document Type — e.g. Original Sale Deed / Degree Certificate / Share Certificate No. XXX] in name of [Full Name], lost at [Location] on [Date]. Contact: [Phone].
Booking on the wrong day is one of the most common and avoidable mistakes. Publish when your audience is looking.
| Category | Best Day to Publish | Why It Works | Booking Deadline |
|---|---|---|---|
| Recruitment / Appointment | Wednesday | Published alongside the dedicated Appointment supplement | Monday 4 PM |
| Matrimonial | Sunday | Highest family readership window for matchmaking reviews | Thursday |
| Global Jobs / Overseas | Wed + Sun | Runs with international career sections | 2 days prior |
| Property / Real Estate | Saturday & Sunday | Weekend is when families make major investment decisions | Friday |
| Classified Text (Matrimonial/Property) | Sunday | Sunday supplement is read thoroughly on weekends | Thursday |
| Public Notice / Tender | Any Weekday | Required for legal proof of publication, not user response | 2–3 working days |
| Lost Documents / Name Change | Any Day | Fulfills legal/regulatory requirements, not response-driven | 1–2 days |
| Display / Brand Campaigns | Any Day | Consistent corporate and consumer reach throughout the week | 3 days prior |
| Obituary | Any Day | Timing is determined immediately by bereavement events | Same-day before 12 PM |
Lokmat Kolhapur reaches professionals, manufacturers, educational institutions, healthcare organizations, and SMEs across Western Maharashtra. Follow these guidelines to maximize candidate applications.
→ Job Title: Must be in the first two words so it is read immediately.
→ Company Name: Increases response credibility by 40% unless confidential.
→ Qualifications: Clearly mention required degrees and years of experience.
→ Location: Specific city/area (e.g. Kolhapur MIDC).
→ Salary Range: Ads with salary ranges get 3x higher application rates.
→ How to Apply: Simple email address or contact phone number.
✕ Wrong Day: Publishing recruitment on Tuesday or Thursday when readership is general.
✕ No Salary: Vague ads fail to capture qualified, experienced professionals.
✕ Text-only for Senior Roles: Use Classified Display with your logo for executive roles.
Lokmat's editorial desk reviews job advertisements before publication. To prevent copy rejection:
✕ Avoid strict age limits — use "2-5 years experience" instead.
✕ Avoid gender exclusions (e.g. "Male only") unless legally justified.
✕ Avoid appearance descriptors (e.g. "fair complexion", "good looking").
✕ Avoid regional exclusions (e.g. "Locals only").
Sunday matrimonial pages reach the highest family matchmaking audience in Western Maharashtra.
• Book 2 Sundays, get 2 Sundays free (runs 4 weeks).
• Always order: community → age → education → profession.
• Bordered display matrimonial pulls 3x higher response.
Urgent condolence or bereavement notices can print next-day.
• Call 9821984000 before 12 PM for same-day/next-day release.
• Provide a copy of doctor's note or death certificate.
• Send a clear photo of the deceased via WhatsApp.
Recognised legal notices for properties, court summons, and bank recoveries.
• Notarised affidavit or lawyer signature is required.
• Kolhapur B&W rate starts at ₹590/sq.cm.
• PDF e-tearsheet sent automatically as legal proof.
There is a right answer depending on your situation. Here is how we compare.
| Feature | Riyo Advertising | Lokmat Walk-in Counter | Generic Self-Serve Portals |
|---|---|---|---|
| Ad Rates | 15–35% below counter rates | Counter rate (Highest published price) | Standard published rate |
| Multi-Edition Combo | ✅ Yes (One call, all 11 editions booked) | ❌ Single desk manual booking | Self-selection required |
| Ad Drafting & Legal Wording | ✅ Yes (Free copywriting & design) | ❌ No drafting services | ❌ No drafting services |
| Proof Before Print | ✅ Yes (Nothing publishes without approval) | ❌ Direct queue submission | Self-composition preview only |
| Urgent Bereavement Service | ✅ Yes (Priority desk, call before 12 PM) | Possible but requires physical visit | ❌ Not guaranteed |
Compare options to expand your advertising campaign across other popular dailies.
| Newspaper Name | Language | Reader Focus & Reach |
|---|---|---|
| Pudhari | Marathi | Dominant and highly local Marathi voice in Kolhapur, Sangli, and Satara. |
| Sakal | Marathi | Widely circulated Marathi newspaper with massive statewide reach. |
| Loksatta | Marathi | Editorial-led, premium Marathi readership with strong analytical focus. |
| Indian Express | English | Best for statutory corporate filings, NCLT notices, and English audience. |
Specific to booking an ad in Lokmat Kolhapur — rates, formats, deadlines, and proof. Tap a question to expand. For anything else, the team replies on call within 30 minutes.
What advertisers ask before they trust the booking
Rates, discounts, and how the price is set
Drafting, designing, and legal wording
Deadlines, confirmation, and proof of publication
Still got a question? Call or WhatsApp — the team replies within 30 minutes.
Call Riyo Advertising now to plan, design and book your next campaign in minutes.
One agency handling all bookings across India for seamless ad publishing.
Planning, rate guidance, creative drafting, and ad release handled completely for you.
Special combo offers and negotiated rates to reduce your advertising cost.
Quick processing for time-bound ads like name change, legal notices, and tender publications.
Urgent ads accepted for earliest possible publication based on newspaper deadlines.
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