You can book directly, but here are the top reasons why you should work with us:
| Feature | Riyo Advertising | Direct Booking |
|---|---|---|
| Expert ad drafting and proofreading | ✅ Free | ❌ Self-service |
| Dedicated account manager | ✅ Yes | ❌ No |
| Multi-city bundle discounts | ✅ Up to 15% off | ❌ Standard rates |
| Same-day booking assistance | ✅ Yes | ❌ Limited |
| Agency-level rate access | ✅ Yes | ❌ No |
| Post-publication tearsheet | ✅ Yes | ✅ Yes |
We handle everything for you — from writing your ad text to confirming your print date — so you never have to read complex price sheets.
Free Press Journal advertisement rates vary based on ad format, page placement, publication date, colour options, and ad size. Whether you are booking a classified advertisement, public notice, recruitment ad, property ad, obituary notice, or premium display campaign, Free Press Journal offers multiple advertising formats to suit every budget.
Rates vary by:
Ad Format — Custom Size, Quarter Page, Half Page, Full Page, Jacket, Skybus, Pointer, Public Notice
Page Placement — Front page, back page, page 3, or inner pages
Publication Date — Weekend and festive dates generally cost more
Colour — Colour advertisements cost more than black & white advertisements
Below are the base advertising prices for 2026. Final rates may vary depending on edition, position, colour requirements, publication date, and campaign volume.
Get a confirmed quote within 30 minutes. 📄 Want the full 2026 rate card? Contact Riyo Advertising today.
Before you pick your advertising space, see why Free Press Journal continues to be one of Mumbai's most trusted English newspapers for businesses, institutions, and individual advertisers.
Verified daily circulation of 50,335 copies
Mumbai — reaching professionals, businesses, and city leaders
English newspaper targeting urban readers
Published daily across Mumbai every morning
General Interest — news, business, politics & lifestyle
A Free Press Journal advertisement connects your brand with business owners, professionals, decision-makers, and city officials, giving you strong visibility in one of Mumbai's most trusted news environments.
Before you pick your space, see why Free Press Journal advertising works for businesses, institutions, and individual advertisers across Mumbai.
Verified daily circulation of 50,335 copies
Mumbai — reaching professionals, local firms, and city leaders daily
English newspaper targeting Mumbai's English-reading audience
Published daily — every morning across Mumbai
General Interest — news, business, politics & lifestyle
A Free Press Journal advertisement connects your brand with business owners, professionals, decision-makers, and city officials, giving you excellent visibility in one of Mumbai's most trusted news environments.
Compare Free Press Journal advertising formats, pricing, ad space, and placements in one place.
| Ad Format | Base Rate | Ad Space | Page Placement |
|---|---|---|---|
| Custom Sized Ads | ₹795 per sq. cm | Min. 20–240 sq. cm | Any page |
| Quarter Page | ₹3,18,000 per insert | ~400 sq. cm | Any page |
| Half Page | ₹6,55,875 per insert | ~825 sq. cm | Any page |
| Full Page | ₹13,64,220 per insert | ~1,716 sq. cm | Any page except front |
| Jacket Front Side | ₹23,86,956 per insert | ~702 sq. cm | Before front page |
| Jacket Back Side | ₹23,86,956 per insert | ~1,683 sq. cm | Before front page |
| Jacket Both Sides | ₹47,73,912 per insert | Both jacket sides | Before front page |
| Skybus | ₹9,54,782 per insert | Full-width banner | Top of page |
| Pointer Ads | ₹55,640 per insert | Fixed | High-traffic positions |
| Public Notice | ₹110 per sq. cm | Custom | Public Notice Section |
Total time: Under 15 minutes
Select from: Matrimonial, Recruitment, Property, Education, Obituary, Name Change, Tender / Public Notice, Lost and Found, Automobiles, or Business Display.
Classified Text — Most affordable; charged per line.
Classified Display — Visual impact with logos and images; charged per sq. cm.
Display Ad — Custom size, quarter page, half page, or full page for premium placement.
Jacket or Skybus — For maximum visibility campaigns.
Use our booking calendar to select your preferred date. Refer to the Best Days table above for maximum response rates by category.
Provide your ready-to-publish artwork, or work with Riyo Advertising's design team. We review and share a proof before publication.
Pay via Credit / Debit Card, UPI, Net Banking, or Bank Transfer. Receive instant booking confirmation with your ad reference number.
We have processed 10,000+ ad bookings. That experience means we understand what works best in Free Press Journal and how to maximize your advertising results.
From choosing the right format to selecting the best publication day, we help you get the highest possible response from your campaign.
A property ad in Free Press Journal on Saturday reaches Mumbai's active weekend property browsers at peak response time. Recruitment display ads featuring a company logo consistently outperform plain text advertisements.
We write concise, effective classified copy that keeps costs under control while improving response rates. We also guide you on display ad sizes, layouts, colour vs black & white options, and enhancements.
You do not pay the standard walk-in retail rate. Riyo Advertising passes agency rates directly to you, including first-booking discounts and ongoing loyalty benefits.
Run the same campaign across Free Press Journal, Times of India Mumbai, Mid-Day, and other newspapers. All bookings are bundled into a single order with one invoice.
From booking to publication, we confirm your order, follow up on print schedules, and provide a scanned proof of publication (tearsheet) within 48–72 hours. Any publishing issue is corrected promptly.
What affects Free Press Journal advertisement pricing?
Front page and jacket positions command the highest rates. Premium inner-page locations such as Page 3 and the back page are highly sought-after, while standard inner pages remain the most cost-effective option.
Larger advertisements generate greater impact and stronger reader recall. A half-page or full-page ad typically performs much better than multiple small insertions spread across days.
Colour ads cost more but deliver stronger visual impact and brand recall. Black & white remains a practical and cost-effective choice for classified advertisements.
Weekend editions generally attract premium pricing because readership is higher on Saturdays and Sundays. Weekdays, particularly Tuesday through Thursday, offer better value.
Bold text, tick marks, coloured backgrounds, and other enhancements increase visibility and response rates. Even small upgrades can significantly improve performance.
Organisations that regularly publish tenders, recruitment ads, legal notices, or property listings can benefit from bulk agreements that are typically 10–15% lower than individual bookings.
Choose the advertising format that matches your objective and publish on the best day for maximum response.
Free Press Journal reaches active job seekers across Mumbai every day. Display classified ads with company branding generate significantly better responses than plain text advertisements.
Reach serious buyers, investors and renters in Mumbai's active real estate market.
Sunday remains the strongest day for matrimonial responses from Mumbai families.
Free Press Journal is legally accepted for name change and legal notices.
Popular among government bodies and private organisations for statutory announcements.
Priority publication with same-day and next-day options available.
Reach parents and students across Mumbai for admissions and course promotions.
Reach buyers searching for new and used vehicles every day.
| Category | Best Day(s) | Why |
|---|---|---|
| Matrimonial | Sunday | Peak family readership; highest response day |
| Recruitment | Wednesday | Active job-seeker readership mid-week |
| Property / Real Estate | Saturday & Sunday | Weekend property browsing; serious buyers |
| Education / Admissions | Monday | Start-of-week decision-making; enrolment season |
| Obituary / Condolence | Any Day | Daily section; priority processing |
| Name Change / Legal | Any Day | Legal validity — not readership-dependent |
| Tender / Public Notice | Any Day | Institutional readers check daily |
| Lost & Found | Any Day | Urgent notices; daily readership |
| Automobiles | Any Day | Consistent daily car-buyer readership |
Save more when you book your advertisement through Riyo Advertising.
Everything you need to know before booking your Free Press Journal advertisement.
Classified ads start at approximately ₹1,000 for a small insertion. Custom sized display ads are charged at ₹795 per sq. cm. Quarter page ads are ₹3,18,000 per insert, half page ₹6,55,875, and full page ₹13,64,220. The most premium format, Jacket Both Sides, is ₹47,73,912 per insert. Get a confirmed quote within 30 minutes from Riyo Advertising.
Free Press Journal offers custom sized ads, quarter page ads, half page ads, full page ads, jacket front, jacket back, jacket both sides, skybus, pointer ads, and public notice ads. Classified text and classified display options are also available for personal and business announcements.
Classified text ads are plain text, charged per line — the most affordable and fastest option, suitable for matrimonial, name change, and obituary ads. Classified display ads feature logos, images, and custom borders, billed by the sq. cm. Display ads consistently outperform text ads for business advertisers. For personal announcements, text is sufficient.
Yes. A scanned copy of your notarized affidavit is required at the time of booking. The published notice serves as your official record of the name change. Riyo Advertising guides you through the correct affidavit format and the entire booking process.
In most cases, yes. Obituary and condolence notices receive priority processing. Contact Riyo Advertising directly for same-day or next-day bookings. Special rates are available for obituary announcements.
Book 2–3 working days ahead for classified ads. For custom size, quarter page, half page, and full page ads, book at least 7 days in advance. Jacket or Skybus positions should be reserved as early as possible, especially around festive dates and weekends.
Yes. Riyo Advertising consolidates bookings across multiple publications — including Times of India Mumbai, Mid-Day, and Maharashtra Times — into one order and one invoice. This is widely used for property launches, job advertisements, and legal notices that must appear in multiple newspapers.
Yes. First booking: 5% off. Second booking: 10% off. Buy four insertions, get the fifth free. Multi-publication bundle bookings receive up to 15% off. Regular institutional clients publishing tender notices can discuss custom bulk rate agreements.
Riyo Advertising provides a post-publication tearsheet — a scan of your published ad — within 48–72 hours of printing. This also serves as legal proof for name change and public notice advertisements.
The minimum budget starts at approximately ₹1,000 for a small classified text ad. Custom sized ads on inner pages start from ₹795 per sq. cm with a minimum size of 20 sq. cm. Contact Riyo Advertising to find out the minimum required for your specific category and format.
Both serve the Mumbai market but cater to different audiences and price points. Times of India Mumbai offers higher circulation at a higher price. Free Press Journal provides targeted, engaged English-language readership in Mumbai at a more affordable rate — well suited for real estate developers and brokers who want strong city coverage without national newspaper pricing. Many property advertisers use both simultaneously and benefit from Riyo Advertising's multi-publication bundle pricing.
Riyo Advertising is an authorised media buying partner of Free Press Journal and other leading publications across India. From booking to post-publication verification, our team assists businesses, institutions, and individual advertisers in choosing the right format and ad copy, and securing the best available advertising rates.
Our team has managed 10,000+ ad campaigns spanning matrimonial, recruitment, real estate, obituary, public notice, legal notice and corporate display advertising across Free Press Journal and 50+ Indian newspapers.
Call Riyo Advertising now to plan, design and book your next campaign in minutes.
One agency handling all bookings across India for seamless ad publishing.
Planning, rate guidance, creative drafting, and ad release handled completely for you.
Special combo offers and negotiated rates to reduce your advertising cost.
Quick processing for time-bound ads like name change, legal notices, and tender publications.
Urgent ads accepted for earliest possible publication based on newspaper deadlines.
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